<p>On this episode, we spoke to Nicholas Hill about the power end-to-end sales plays can hold, how to maximize their effectiveness, and what can go wrong if you're not careful. </p><h1><strong>Key talking points:</strong></h1><ul><li>What a sales play actually is</li><li>How enablement teams can maximize end-to-end sales play potential</li><li>Nick's learnings from previous sales play experiments</li></ul><p>And more!</p>

<description>&lt;p&gt;On this episode, we spoke to Nicholas Hill about the power end-to-end sales plays can hold, how to maximize their effectiveness, and what can go wrong if you're not careful. &lt;/p&gt;&lt;h1&gt;&lt;strong&gt;Key talking points:&lt;/strong&gt;&lt;/h1&gt;&lt;ul&gt;&lt;li&gt;What a sales play actually is&lt;/li&gt;&lt;li&gt;How enablement teams can maximize end-to-end sales play potential&lt;/li&gt;&lt;li&gt;Nick's learnings from previous sales play experiments&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;And more!&lt;/p&gt;</description>

On this episode, we spoke to Nicholas Hill about the power end-to-end sales plays can hold, how to maximize their effectiveness, and what can go wrong if you're not careful.

Sales Enablement Innovation

End-to-end sales plays that drive real revenue growth, with Nicholas Hill

End-to-end sales plays that drive real revenue growth, with Nicholas Hill

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