<p>In this episode, I&#39;m joined by Founder and 2025 Forbes Under 30 Europe Lister Emma Nicole. She&#39;s a U.K.-based gaming content creator, with over 750,000 followers across social media. Known as @hiEmmaNicole, she shares content on games like &quot;The Sims 4&quot; to educate users, give tips and tricks about the games, and increase inclusivity across the gaming industry.</p><p>We dive into the evolution of the creator economy, how she stays grounded while building a global brand, and the major vision behind Playnist and its future in 2025. Emma also shares how she balances creating, building a platform, and staying inspired through it all.</p><p>Join the waitlist for <a href="https://www.playnist.com/" target="_blank" rel="ugc noopener noreferrer">Playnist!</a></p><p>Be sure to follow along with <a href="https://www.hiemmanicole.com/bio" target="_blank" rel="ugc noopener noreferrer">Emma Nicole&#39;s</a> journey and the future that she is building!</p><p>Want to help spread the news about the Hello Spring podcast? Please give us a 5-star review and tell your friends to subscribe. You can listen to this podcast directly on <a href="https://www.youtube.com/playlist?list=PLY5fqKXXcDfODpwdPktmQ1gNzHfFZOEHk" target="_blank" rel="ugc noopener noreferrer">⁠YouTube⁠</a>, Apple Podcasts, Spotify, or wherever you listen to podcasts. </p>