<p>Launching a digital product is easier than ever, yet sustaining steady growth remains a major challenge. A deep understanding of user behavior and needs, combined with optimized experiences, enables business models to operate effectively without disrupting engagement and retention. </p><p>In this context, balancing revenue with user experience through high-quality ad experiences and AI doesn&#39;t just increase LTV for sustainable growth; it also streamlines resource management and boosts operational efficiency. To provide an actionable playbook for Vietnam’s rapidly evolving digital market, Google partners with Vietnam Innovators. From apps and games to e-commerce, businesses gain the knowledge and tools necessary to achieve sustainable growth, with advanced technology and advertising solutions serving as key enablers.</p><p>In episode 369 of the Vietnam Innovators podcast (English), Božo Janković, Head of Ad Monetization, GameBiz Consulting &amp; Ömer Yakabagi, Founder, Gamigion, share in-depth insights on strategies and practical approaches for optimizing ad revenue and fostering long-term growth in the gaming industry.</p><p><br>Listen to this episode on <a href="https://youtu.be/qcXsNQ7_Q-w?si=CY5ag4OlFPaRVDZl" target="_blank" rel="noopener noreferer">YouTube</a></p><p>And explore many amazing articles about the pioneers at: <a href="https://vietcetera.com/vn/bo-suu-tap/vietnam-innovator" target="_blank" rel="ugc noopener noreferrer">https://vietcetera.com/vn/bo-suu-tap/vietnam-innovator</a></p><p>Feel free to leave any questions or invitations for business cooperation at <a href="mailto:[email protected]" target="_blank" rel="ugc noopener noreferrer">[email protected]</a></p>