Join Bryden Wood's Martin Wood and Adrian La Porta as they explore the most difficult parts of the economy to decarbonise – the mission to make the toughest sectors of our economy carbon-neutral.Inspired by the Climate Change Committee's recent findings, this episode unpacks why industries such as steel, cement, chemicals, and aviation pose unique challenges for achieving net zero.They explore innovative pathways beyond simple electrification, the necessity of viewing technologies within an integrated network, and the critical role of governmental intervention (through both ‘carrot’ incentives and ‘stick’ mandates). Listen in to discover why focused action on these difficult areas is paramount for meeting global climate targets and what collective steps can be taken.Send us a textTo learn more about Bryden Wood's Design to Value philosophy, visit www.brydenwood.com. You can also follow Bryden Wood on LinkedIn.