<p>“We also are not perfect at podcasting or anything we do. So we have a bell that we will ring. So if we make a mistake, there's a bell that rings and then we have to take a drink. So it's in line with the podcast. And I think people are really enjoying playing along at home.” Amy Faulkner hosts the Dead Men of Whiskey Podcast</p>
<p>0:22 - How Amy started a podcast about the History of Whiskey. Her goal was to tell the interesting stories behind all of the creators of whiskey.</p>
<p>2:58 - She promoted the show by tapping into her existing network of spirit fans on social media.</p>
<p>3:43 - On top of promotions, she also has a merchandise store, and is building a community on Twitch and Discord. If she or another speaker on the podcast makes a mistake, they ring a bell and then take a drink. People play at home.</p>
<p>6:12 - She got transcripts to boost her website's SEO. Transcripts are also great for pulling in interested readers to find new topics/characters in the history of whiskey.</p>
<p>7:26 - Amy will soon use the all-search widget to figure out whether topics have already been spoken about on the show already or not.</p>
<p>Website: <a href="https://www.deadmenofwhiskey.com/">https://www.deadmenofwhiskey.com</a></p>
<p>Instagram: <a href="https://www.instagram.com/deadmenofwhiskey/">https://www.instagram.com/deadmenofwhiskey/</a></p>
<p>Facebook: <a href="https://www.facebook.com/deadmenofwhiskey/">https://www.facebook.com/deadmenofwhiskey/</a></p>
<p>Where to listen: <a href="https://www.deadmenofwhiskey.com/listen">https://www.deadmenofwhiskey.com/listen</a></p>
<p>To learn more about Podscribers, or to come on as a guest, email me at eugene [at] podscribe [dot] ai. Thanks!</p>
![<p>“We also are not perfect at podcasting or anything we do. So we have a bell that we will ring. So if we make a mistake, there's a bell that rings and then we have to take a drink. So it's in line with the podcast. And I think people are really enjoying playing along at home.” Amy Faulkner hosts the Dead Men of Whiskey Podcast</p>
<p>0:22 - How Amy started a podcast about the History of Whiskey. Her goal was to tell the interesting stories behind all of the creators of whiskey.</p>
<p>2:58 - She promoted the show by tapping into her existing network of spirit fans on social media.</p>
<p>3:43 - On top of promotions, she also has a merchandise store, and is building a community on Twitch and Discord. If she or another speaker on the podcast makes a mistake, they ring a bell and then take a drink. People play at home.</p>
<p>6:12 - She got transcripts to boost her website's SEO. Transcripts are also great for pulling in interested readers to find new topics/characters in the history of whiskey.</p>
<p>7:26 - Amy will soon use the all-search widget to figure out whether topics have already been spoken about on the show already or not.</p>
<p>Website: <a href="https://www.deadmenofwhiskey.com/">https://www.deadmenofwhiskey.com</a></p>
<p>Instagram: <a href="https://www.instagram.com/deadmenofwhiskey/">https://www.instagram.com/deadmenofwhiskey/</a></p>
<p>Facebook: <a href="https://www.facebook.com/deadmenofwhiskey/">https://www.facebook.com/deadmenofwhiskey/</a></p>
<p>Where to listen: <a href="https://www.deadmenofwhiskey.com/listen">https://www.deadmenofwhiskey.com/listen</a></p>
<p>To learn more about Podscribers, or to come on as a guest, email me at eugene [at] podscribe [dot] ai. Thanks!</p>](https://us-central1-podcastguru-217d6.cloudfunctions.net/gcf_get_image?image_url=https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded_nologo/10087249/10087249-1612152129288-130c360e869d1.jpg&width=300&height=300&api_key=xqFmUFX5BHLBTA)