BABOYOT with Daniel Goetz of Good Pop: Putting Profit First, Going Deep Not Wide, and How Mission Keeps You Going
DEC 8, 202550 MIN
BABOYOT with Daniel Goetz of Good Pop: Putting Profit First, Going Deep Not Wide, and How Mission Keeps You Going
DEC 8, 202550 MIN
Description
<p>Building a profitable food business without investors isn’t just possible—it’s a strategic choice.</p><p>Sarah sits down with Daniel Goetz, founder of Good Pop, who’s bootstrapped his popsicle brand for 16 years by prioritizing profitability over growth headlines.</p><p>Daniel shares practical strategies that kept Good Pop alive and thriving:</p><p>* Why he sold just 4 popsicles at his “big launch” (and what happened next)</p><p>* The 3am working capital discovery that kept his business going</p><p>* Why he focused on going “deep not wide” with retail expansion</p><p>* How to get packaging and ingredient suppliers invested in your vision</p><p>Hear how forcing profitability from day one shaped every business decision—and why Daniel chose this path after watching funded peers struggle under investor pressure.</p><p><strong>Connect with Daniel:</strong></p><p><strong>Website: </strong><a target="_blank" href="https://goodpop.com/">GoodPop</a></p><p><strong>Instagram: </strong><a target="_blank" href="https://www.instagram.com/goodpop/">@GoodPop</a></p><p><strong>LinkedIn: </strong><a target="_blank" href="https://www.linkedin.com/in/danielgoetz/">@Daniel Goetz</a></p><p><a target="_blank" href="https://www.good-food-collective.com/"><strong>The Good Food Collective</strong></a></p><p><strong>Join The Good Food CFO Community:</strong></p><p>Follow us on Instagram:<strong> </strong><a target="_blank" href="https://www.instagram.com/thegoodfoodcfo/"><strong>@thegoodfoodcfo</strong></a></p><p>Watch on YouTube:<a target="_blank" href="https://www.youtube.com/@thegoodfoodcfo"><strong> @thegoodfoodcfo</strong></a></p><p>Become a Member: <a target="_blank" href="http://www.thegoodfoodcfo.com/baboyot?utm_source=podcast&utm_medium=shownotes&utm_campaign=BABOYOT"><strong>BABOYOT</strong></a></p> <br/><br/>This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit <a href="https://thegoodfoodcfo.substack.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2">thegoodfoodcfo.substack.com/subscribe</a>