On today’s episode, we're joined by Ana Maria Muñoz Boudet and Zeina Afif, from the Mind, Behavior, and Development team here at the World Bank. Ana Maria and Zeina will walk us through how the World Bank uses behavioral science in its projects, and how this area of science can support the Bank’s work by identifying factors that affect what people think and do. We will also talk about how the Bank is using behavioral science to fight vaccine hesitancy through social media.