My Business Playbook

If you’ve ever wondered how to go from overwhelmed creative to confident CEO, this episode is a must-listen. Laura sits down with creative powerhouses Kate Lawrence, Matt Lakajev, Jay Wright, and Sophie Lea to unpack the real, raw journey of scaling a business without burning out. Expect unfiltered stories, hard-won lessons, and a refreshing take on what actually moves the needle right now. 

What You'll Learn:

• The surprising content shift that’s helping creators stand out online
• Why “perfect” content is killing your reach - and what to post instead
• The mindset that turns scrappy side-hustlers into creative CEOs
• Real talk: charging what you’re worth when you’re a creative
• How to show up confidently online (even if you’re terrified)
• The one belief shift that helped these founders finally scale

Most business owners wait until January to start planning - but by then, it’s too late. In this episode, I’m walking you through the 5 exact end-of-year moves I use to set myself - and my clients - up for massive growth in the new year. If you want to start 2026 strong, this is your game plan. 

What You'll Learn:

• Why starting in January puts you way behind (and what to do instead)
• The 10x mindset shift that changed my entire business
• How to structure your year around your actual life
• A simple calendar strategy that will boost your cash flow
• The unpopular truth about burnout (and how to avoid it)
• What most creatives never give themselves permission to do - but should

If your business has hit a ceiling and you're craving that next level of growth, strategy alone won’t fix it. In this episode, I’m breaking down the 3 silent blindspots that are quietly sabotaging your momentum-and how to smash through them so you can finally scale with more freedom, income and ease.

What You'll Learn:

• Why your time is your most expensive resource (and how to treat it like one)
• The two ways to buy back time-without dropping the ball on quality
• The real reason your lead gen, sales or systems aren’t working (spoiler: it’s not your talent)
• The identity upgrade you need to become a 7-figure creative CEO
• How to know which of the 3 bottlenecks is holding you back right now
• The mindset trap keeping creatives stuck doing $10 tasks forever

If you're posting consistently but not seeing clients come through the door, this one's for you. In this episode, I'm sharing my 5-minute content plan that helps you map out a full week of scroll-stopping, client-booking content - even when you feel stuck and creatively drained.

 You'll learn:

• Why how-to content isn’t working anymore (and what to do instead)
• The 3 pillars you need to cut through the AI noise
• My exact strategy to map out a week of content in under 5 minutes
• What most creatives get totally wrong about content
• How to go from ghosting your audience to building real connection
• The swipe file that gives you 120 hook ideas (and how to get it)