Building Companies From Scratch: Inside Interplay’s Studio

MAY 21, 202627 MIN
Innovation with Mark Peter Davis

Building Companies From Scratch: Inside Interplay’s Studio

MAY 21, 202627 MIN

Description

Venture studios are quietly becoming one of the most effective models for company creation, but most people still don't understand what happens inside one.For this podcast episode I sat down with Andy Bilinsky, Partner at Interplay leading our Studio, to break down exactly how we build companies from the ground up. During our conversation, we covered:What a venture studio actually is and how it differs from traditional VCWhy do we research industries deeply before ever writing a business planThe role of operating partners as true co-foundersWhy second- and third-time founders are choosing to build with a studio instead of going soloHow Interplay went from 3 new companies in Q4 2025 to targeting 10+ in 2026Big thanks to Andy for pulling back the curtain on how we build. We’re grateful to have him here at Interplay.⏱️ Chapter Markers: 00:00 Introduction to Andy Bilinsky 01:15 Andy's Entrepreneurial Background03:30 Early Career: Hyper-Growth at Haute Look05:45 BeachMint, Science Incubator & Chirp Ads08:00 Launching Lensable From Scratch09:30 Why Andy Joined Interplay13:00 What Is a Venture Studio?15:30 Interplay's Thesis-Driven Approach18:00 The Role of Operating Partners20:30 What Makes a Great Studio CEO24:00 Why Successful Founders Don't Go Solo27:30 The Value of a Firm as Co-Founder30:00 Administrative Support & De-Risking33:00 Distributed Teams & Geographic Flexibility35:00 Studio Growth: From 3 Companies to 10+Links:Andy Blinsky: LinkedInInterplay: Website, LinkedIn, TwitterMPD: LinkedIn, Twitter