<p>In this episode, I sit down with Sue-Anne Lim, an industry leader in the field of communications, to explore the fascinating and evolving landscape of AI in marketing. Join us as we discuss topics such as: <strong>Persuasion vs. Manipulation</strong>: Is AI in marketing shifting the balance from traditional persuasion to subtle manipulation? We delve into the ethical implications and the fine line marketers must navigate. <strong>Regulation Needs</strong>: With AI&#39;s growing influence in marketing, what kind of regulations should be in place? <strong>Internal Management of AI Tools</strong>: How can organizations effectively manage AI tools within their teams? We explore best practices for integrating AI into marketing strategies while maintaining control and oversight. <strong>Accountability in AI Usage</strong>: Who is accountable when AI tools go awry in marketing campaigns? We discuss the importance of transparency and responsibility in the deployment of AI technologies. <strong>Ethical Use of Digital Marketing Platforms</strong>: What does it mean to use AI ethically in digital marketing? </p> <p><br></p> <p> This conversation is a must-watch for anyone interested in the intersection of AI, marketing, and ethics. Whether you&#39;re a marketing professional, business leader, or simply curious about the future of digital marketing, you&#39;ll find valuable insights and thought-provoking ideas in this interview. 🔔 Don&#39;t forget to like, subscribe, and hit the notification bell to stay updated on our latest content! 📢 Join the Conversation: Share your thoughts in the comments below. How do you see AI shaping the future of marketing? What regulations do you think are necessary? We&#39;d love to hear from you!</p>