Kyle and Owen interview Matt Chandik, the Director of Communications for Dynamic Sports Management and Social Media Director of the National Lacrosse Federation. The discussion covers Matt's journey from writing for his college newspaper to becoming a key figure in lacrosse media and event management. They explore the intricacies of handling large-scale lacrosse events, the impact of social media on the sport, and how authentic storytelling can set apart lacrosse content.    Topics 01:30 Meet Our Guest: Matt Chandik 02:21 Matt's Journey into Lacrosse Media 06:33 Challenges and Rewards of Lacrosse Event Management 13:25 The Reality of Lacrosse as a Career 24:43 The Rise of High School Sports Edits 25:58 Challenges of Social Media Content 27:04 The Importance of Quality in Sports Clips 28:15 Engagement and Follower Dynamics 30:07 The Evolution of Sports Media 31:17 The Future of Lacrosse Media 43:59 Memorable Lacrosse Moments 47:32 Conclusion and Final Thoughts