Many professionals wonder why others with less technical skill seem to get further in their careers. The answer often lies in their ability to build influence and trust through emotional intelligence rather than relying on formal authority. In this conversation, Jen Shirkani explains how to use the "Three Rs" of EQ—recognizing, reading, and responding—to connect your goals with what your stakeholders actually care about. Whether you are delivering bad news or trying to change a leader's mind, these insights help you navigate tough workplace dynamics. Key Takeaways: The "Three Rs" of emotional intelligence: Recognizing, Reading, and Responding. How to identify what a leader truly cares about to frame your pitch effectively. The critical role of trust deposits in building long-term influence. Why sarcasm and "experiential empathy" can backfire during stressful conversations. Navigating the "Badzilla" trap when enforcing unpopular policies. Moving from defensive rule-following to consultative partnership. 00:00 Why some people have more influence 01:05 Defining the Three Rs of EQ 01:52 Connecting ideas to what others care about 03:10 How to identify individual motivations 06:07 The role of trust in building influence 08:27 Starting with an EQI assessment 10:00 Delivering bad news using EQ 14:44 Cognitive vs. experiential empathy 16:14 Balancing employee advocacy and business needs 20:10 Common mistakes when trying to influence 22:56 Where to find EQ and influence resources Find Jen Website: https://www.penumbra.com/ LinkedIn: https://www.linkedin.com/in/jenshirkani/ Book Titles: Ego vs EQ and Choose Resilience Find Andrea (me) Website: https://thehrhub.ca/ LinkedIn: https://www.linkedin.com/in/andrea-adams1/