<p>Stefan Lampinen has been gaming's secret weapon for 40 years. He launched Xbox 360 in Russia when everyone said it was impossible. He watched the rise and fall of Nokia. He was in the room when Minecraft turned down buyers flying in with blank checks. Now he's breaking his silence on what's really coming in 2025 and why the industry's about to change forever.</p><br><p>This conversation reveals the shifts happening RIGHT NOW that will determine gaming's next decade.</p><br><p><strong>TIMESTAMPS:</strong></p><br><p><a href="https://www.youtube.com/watch?v=DpkUn6_clA8" rel="noopener noreferrer" target="_blank">0:00</a> – The Gift from Bill Gates.</p><p><a href="https://www.youtube.com/watch?v=DpkUn6_clA8&amp;t=165s" rel="noopener noreferrer" target="_blank">2:45</a> – 18 years old. Opens game store, becomes Nordic's gaming gateway.</p><p><a href="https://www.youtube.com/watch?v=DpkUn6_clA8&amp;t=510s" rel="noopener noreferrer" target="_blank">8:30</a> – Xbox 360: How they beat PlayStation to digital.</p><p><a href="https://www.youtube.com/watch?v=DpkUn6_clA8&amp;t=920s" rel="noopener noreferrer" target="_blank">15:20</a> – "Russia was impossible" - How he conquered it anyway.</p><p><a href="https://www.youtube.com/watch?v=DpkUn6_clA8&amp;t=1335s" rel="noopener noreferrer" target="_blank">22:15</a> – Nokia beat iPhone by 4 years (and still failed spectacularly. Why)</p><p><a href="https://www.youtube.com/watch?v=DpkUn6_clA8&amp;t=1720s" rel="noopener noreferrer" target="_blank">28:40</a> – Why Sweden is gaming's best sandbox.</p><p><a href="https://www.youtube.com/watch?v=DpkUn6_clA8&amp;t=2110s" rel="noopener noreferrer" target="_blank">35:10</a> – Inside Minecraft's war room (shielding them from the world's buyers).</p><p>42:30 – "The industry just hit maturity" - What that actually means.</p><p>48:15 – GTA 6 will eat EVERYTHING (The industry doesn't understand what's coming).</p><p>52:40 – Europe's studios are dying - The exodus nobody's discussing.</p><p>58:20 – The Last of Us changed the game (Hollywood finally gets it).</p><p>1:04:00 – Saudi Arabia's power play (it's not what you think).</p><p>1:08:30 – His #1 career lesson after 40 years.</p><br><p><strong>KEY REVELATIONS</strong></p><p>"People were flying in from all over the world wanting to buy Minecraft. My job was to shield them."</p><p>"GTA 6 is going to take enormous amounts of players and money from EVERYTHING. The industry doesn't understand what's coming."</p><p>"Sweden had 70% gaming penetration because we don't dub. We had to learn English. We had to think global from day one."</p><br><p><a href="https://youtu.be/DpkUn6_clA8?si=lD43HcMxdftNLjmD" rel="noopener noreferrer" target="_blank"><strong>WATCH ON YOUTUBE</strong> </a></p><br><p><strong>BEFORE FIVE ON FRIDAY NEWSLETTER 📫</strong></p><p>Sign up: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUpqaVRRUVdaZHlkMjdERm5kakxGYXdnc3lGZ3xBQ3Jtc0tubWFkUFowekQxM3JwekxQUDZrY3NhM3diOXVpU1dBV1Zwck5rLTEzblAwRWRJaW11cGQzZUVUQXA2TzhlYWlLUWd1V3YwNDltY0ZvdFY0aEJBMUJJMHNseS1oWnE1VDh1cnNyZEluam5VeUFDVThGbw&amp;q=https%3A%2F%2Fwww.linkedin.com%2Fnewsletters%2Fbefore-5-on-friday-7244349280012886020%2F&amp;v=DpkUn6_clA8" rel="noopener noreferrer" target="_blank">&nbsp;<img src="https://www.gstatic.com/youtube/img/watch/social_media/linkedin_1x.png">&nbsp;/&nbsp;before-5-on-friday-7244349280012886020&nbsp;&nbsp;</a></p><br><p><strong>GET IN TOUCH</strong></p><p>🌍 Our website: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1UwSnhONFE4TmkyZHd1clVITzRqemgzaDRNQXxBQ3Jtc0ttYmhHc2R6aW9NTmFBSVl3MWt1eXl4a0I2Q1MyRFJ0V3Rab1FtdHM4R1lXUFJVRkhGcDAtbGtkUGw1eWlndUVueUhPbGwyNHgtS1c3NGF3NG5QdnZRSjhucUJ3UG1SdWlfZ0g3R2FJZ0E2Tlh4el92QQ&amp;q=https%3A%2F%2Fwww.purposemade.uk%2F&amp;v=DpkUn6_clA8" rel="noopener noreferrer" target="_blank">https://www.purposemade.uk/</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

The Purpose Made Podcast

Purpose Made

Ep. 92 The Man Who Was Minecraft's First Advisor Reveals Why GTA 6 Will Completely Reshape Gaming

SEP 15, 202538 MIN
The Purpose Made Podcast

Ep. 92 The Man Who Was Minecraft's First Advisor Reveals Why GTA 6 Will Completely Reshape Gaming

SEP 15, 202538 MIN

Description

<p>Stefan Lampinen has been gaming's secret weapon for 40 years. He launched Xbox 360 in Russia when everyone said it was impossible. He watched the rise and fall of Nokia. He was in the room when Minecraft turned down buyers flying in with blank checks. Now he's breaking his silence on what's really coming in 2025 and why the industry's about to change forever.</p><br><p>This conversation reveals the shifts happening RIGHT NOW that will determine gaming's next decade.</p><br><p><strong>TIMESTAMPS:</strong></p><br><p><a href="https://www.youtube.com/watch?v=DpkUn6_clA8" rel="noopener noreferrer" target="_blank">0:00</a> – The Gift from Bill Gates.</p><p><a href="https://www.youtube.com/watch?v=DpkUn6_clA8&amp;t=165s" rel="noopener noreferrer" target="_blank">2:45</a> – 18 years old. Opens game store, becomes Nordic's gaming gateway.</p><p><a href="https://www.youtube.com/watch?v=DpkUn6_clA8&amp;t=510s" rel="noopener noreferrer" target="_blank">8:30</a> – Xbox 360: How they beat PlayStation to digital.</p><p><a href="https://www.youtube.com/watch?v=DpkUn6_clA8&amp;t=920s" rel="noopener noreferrer" target="_blank">15:20</a> – "Russia was impossible" - How he conquered it anyway.</p><p><a href="https://www.youtube.com/watch?v=DpkUn6_clA8&amp;t=1335s" rel="noopener noreferrer" target="_blank">22:15</a> – Nokia beat iPhone by 4 years (and still failed spectacularly. Why)</p><p><a href="https://www.youtube.com/watch?v=DpkUn6_clA8&amp;t=1720s" rel="noopener noreferrer" target="_blank">28:40</a> – Why Sweden is gaming's best sandbox.</p><p><a href="https://www.youtube.com/watch?v=DpkUn6_clA8&amp;t=2110s" rel="noopener noreferrer" target="_blank">35:10</a> – Inside Minecraft's war room (shielding them from the world's buyers).</p><p>42:30 – "The industry just hit maturity" - What that actually means.</p><p>48:15 – GTA 6 will eat EVERYTHING (The industry doesn't understand what's coming).</p><p>52:40 – Europe's studios are dying - The exodus nobody's discussing.</p><p>58:20 – The Last of Us changed the game (Hollywood finally gets it).</p><p>1:04:00 – Saudi Arabia's power play (it's not what you think).</p><p>1:08:30 – His #1 career lesson after 40 years.</p><br><p><strong>KEY REVELATIONS</strong></p><p>"People were flying in from all over the world wanting to buy Minecraft. My job was to shield them."</p><p>"GTA 6 is going to take enormous amounts of players and money from EVERYTHING. The industry doesn't understand what's coming."</p><p>"Sweden had 70% gaming penetration because we don't dub. We had to learn English. We had to think global from day one."</p><br><p><a href="https://youtu.be/DpkUn6_clA8?si=lD43HcMxdftNLjmD" rel="noopener noreferrer" target="_blank"><strong>WATCH ON YOUTUBE</strong> </a></p><br><p><strong>BEFORE FIVE ON FRIDAY NEWSLETTER 📫</strong></p><p>Sign up: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUpqaVRRUVdaZHlkMjdERm5kakxGYXdnc3lGZ3xBQ3Jtc0tubWFkUFowekQxM3JwekxQUDZrY3NhM3diOXVpU1dBV1Zwck5rLTEzblAwRWRJaW11cGQzZUVUQXA2TzhlYWlLUWd1V3YwNDltY0ZvdFY0aEJBMUJJMHNseS1oWnE1VDh1cnNyZEluam5VeUFDVThGbw&amp;q=https%3A%2F%2Fwww.linkedin.com%2Fnewsletters%2Fbefore-5-on-friday-7244349280012886020%2F&amp;v=DpkUn6_clA8" rel="noopener noreferrer" target="_blank">&nbsp;<img src="https://www.gstatic.com/youtube/img/watch/social_media/linkedin_1x.png">&nbsp;/&nbsp;before-5-on-friday-7244349280012886020&nbsp;&nbsp;</a></p><br><p><strong>GET IN TOUCH</strong></p><p>🌍 Our website: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1UwSnhONFE4TmkyZHd1clVITzRqemgzaDRNQXxBQ3Jtc0ttYmhHc2R6aW9NTmFBSVl3MWt1eXl4a0I2Q1MyRFJ0V3Rab1FtdHM4R1lXUFJVRkhGcDAtbGtkUGw1eWlndUVueUhPbGwyNHgtS1c3NGF3NG5QdnZRSjhucUJ3UG1SdWlfZ0g3R2FJZ0E2Tlh4el92QQ&amp;q=https%3A%2F%2Fwww.purposemade.uk%2F&amp;v=DpkUn6_clA8" rel="noopener noreferrer" target="_blank">https://www.purposemade.uk/</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>