<description>&lt;p&gt;Thinking about starting a podcast? Or maybe you've been overthinking it for &lt;em&gt;three years&lt;/em&gt;? This Yesticle is the sign you didn't know you were waiting for.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;In this delightfully meta episode, Akumu and Claire sit down with two titans of podcasting, i.e., the Podfathers: Dan Aceda, founder of SemaBox and creative powerhouse, and Kevin Y. Brown, Head of Strategy at Afripods and producer of over 1,000 podcast episodes.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Together, they unpack the questions people always ask: Why start a podcast? | What makes a podcast &lt;em&gt;good&lt;/em&gt; (not just popular)? | How do you even &lt;em&gt;begin&lt;/em&gt;? | Is video really taking over the industry? | Where is podcasting headed in Kenya and across Africa?&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;So whether you're an aspiring podcaster or simply curious about the audio-verse, this conversation is equal parts humour, wisdom, and insanely practical insights.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Key takeaways:&lt;/p&gt;&lt;p&gt;&lt;strong&gt;1. Why people fall in love with podcasts&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Authenticity, trust, intimacy, community... everything mainstream media struggles with.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;2. How to know if podcasting is for you&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Your purpose, your voice, and your willingness to show up consistently.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;3. The #1 beginner mistake&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Not knowing your &lt;em&gt;why&lt;/em&gt;. Listen to Dan and Kevin's take on the how-to of &lt;em&gt;why&lt;/em&gt;.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;4. The myth of "success = big numbers"&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Engagement, longevity, and connection consistently outperform vanity metrics.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;5. Video vs. audio?&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Welcome to reality: video is huge. Can audio-first creators handle it?&lt;/p&gt;&lt;p&gt;&lt;strong&gt;6. African creators are just getting started&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Local stories, diverse perspectives, and closely-knit communities are driving change.&lt;/p&gt;&lt;p&gt;________&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Timestamps for Specific Segments:&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;(0:00) Intro&lt;/p&gt;&lt;p&gt;(2:05) Meet the guests: Dan &amp;amp; Kevin&lt;/p&gt;&lt;p&gt;(7:13) Why podcasting is special&lt;/p&gt;&lt;p&gt;(10:22) Podcasting vs traditional media&lt;/p&gt;&lt;p&gt;(21:17) Tips for new podcasters&lt;/p&gt;&lt;p&gt;(25:00) What truly measures podcast success&lt;/p&gt;&lt;p&gt;(35:38) Audio-first vs video-first&lt;/p&gt;&lt;p&gt;(41:28) Types of podcasts + Africa's unique landscape&lt;/p&gt;&lt;p&gt;(47:06) Podcasts Dan + Kevin love&lt;/p&gt;&lt;p&gt;(54:06) What they've recently said YES to&lt;/p&gt;&lt;p&gt;(58:19) Outro&lt;/p&gt;&lt;p&gt;_______&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;After listening, you'll either say:&lt;/p&gt;&lt;p&gt;&lt;strong&gt;"YES, I'm starting a podcast tomorrow,"&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;or&lt;/p&gt;&lt;p&gt;&lt;strong&gt;"Ah. Maybe podcasting isn't my ministry... and that's fine."&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Both outcomes? Iconic.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;And if you know someone who's been saying "I want to start a podcast" since 2019 and still hasn't recorded a single trailer… send this to them.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;This might finally be the nudge (or slap) they need to say "YES."&lt;/p&gt;&lt;p&gt;________&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Important links:&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Learn more about Dan Aceda:&lt;/p&gt;&lt;p&gt;&lt;a href="https://top40.businessdailyafrica.com/candidates/dan-aceda/" rel="noopener noreferrer" target="_blank"&gt;https://top40.businessdailyafrica.com/candidates/dan-aceda/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://youtu.be/_isin6agLYc?si=K77s2q2bpoTCNhV6" rel="noopener noreferrer" target="_blank"&gt;https://youtu.be/_isin6agLYc?si=K77s2q2bpoTCNhV6&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://open.spotify.com/artist/5ebuGfmupgyNhfYvfj3txk" rel="noopener noreferrer" target="_blank"&gt;https://open.spotify.com/artist/5ebuGfmupgyNhfYvfj3txk&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Follow Dan Aceda:&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.instagram.com/danaceda/" rel="noopener noreferrer" target="_blank"&gt;https://www.instagram.com/danaceda/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Learn more about SemaBox:&lt;/p&gt;&lt;p&gt;&lt;a href="https://semabox.africa/" rel="noopener noreferrer" target="_blank"&gt;https://semabox.africa/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Learn more about Kevin Y. Brown:&lt;/p&gt;&lt;p&gt;&lt;a href="https://kevinybrown.com/" rel="noopener noreferrer" target="_blank"&gt;https://kevinybrown.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Follow Kevin Y. Brown:&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.instagram.com/kevinybrown/" rel="noopener noreferrer" target="_blank"&gt;https://www.instagram.com/kevinybrown/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Learn more about Afripods:&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.afripods.africa" rel="noopener noreferrer" target="_blank"&gt;https://www.afripods.africa&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;List of podcasts mentioned in this episode:&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;The Retrievals&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;&lt;strong style="background-color: transparent;"&gt;AfriWetu&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;&lt;strong style="background-color: transparent;"&gt;Solar Maverick Podcast&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;&lt;strong style="background-color: transparent;"&gt;Legally Clueless&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;&lt;strong style="background-color: transparent;"&gt;For Mannerless Women&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;&lt;strong style="background-color: transparent;"&gt;So this is love&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;&lt;strong style="background-color: transparent;"&gt;Joy Ride&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;&lt;strong style="background-color: transparent;"&gt;3 truths, no lies&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;&lt;strong style="background-color: transparent;"&gt;DOAC&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;&lt;strong style="background-color: transparent;"&gt;The AI daily brief&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;&lt;strong style="background-color: transparent;"&gt;ChooseFi&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;&lt;strong style="background-color: transparent;"&gt;Earn Your Leisure&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;&lt;strong style="background-color: transparent;"&gt;Tropical MBA&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;________&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="background-color: transparent; color: rgb(41, 47, 54);"&gt;If you enjoy the podcast, we love you! And we'd like to ask you to &lt;/span&gt;&lt;a href="https://open.spotify.com/show/2yAqJtkJnlXJ23Z5A229hR" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);"&gt;rate us on Spotify&lt;/a&gt;&lt;span style="background-color: transparent; color: rgb(41, 47, 54);"&gt; - it will only take a couple of seconds, we promise!&amp;nbsp;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="background-color: transparent; color: rgb(41, 47, 54);"&gt;If you listen to us on Apple Podcasts, please take a moment to&lt;/span&gt;&lt;a href="https://podcasts.apple.com/gb/podcast/the-yes-girls/id1560933330" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);"&gt; &lt;/a&gt;&lt;a href="https://podcasts.apple.com/gb/podcast/the-yes-girls/id1560933330" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(80, 0, 185);"&gt;leave a brief review&lt;/a&gt;&lt;span style="background-color: transparent; color: rgb(41, 47, 54);"&gt;. We promise it will take less than a minute unless, of course, you have more to say. In any case, we appreciate you!&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="background-color: transparent; color: rgb(41, 47, 54);"&gt;Thanks in advance!&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="background-color: transparent; color: rgb(41, 47, 54);"&gt;_____________________&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="background-color: transparent;"&gt;For video logs, visit &lt;/span&gt;&lt;a href="https://www.youtube.com/@yesgirlspodcast" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);"&gt;https://www.youtube.com/@yesgirlspodcast&lt;/a&gt;&lt;span style="background-color: transparent; color: rgb(13, 13, 13);"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="background-color: transparent; color: rgb(41, 47, 54);"&gt;For blogs, visit&lt;/span&gt;&lt;a href="https://yesgirlspodcast.com/" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(41, 47, 54);"&gt; &lt;/a&gt;&lt;a href="https://yesgirlspodcast.com/" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);"&gt;https://yesgirlspodcast.com/&lt;/a&gt;&lt;span style="background-color: transparent; color: rgb(41, 47, 54);"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;span style="background-color: transparent; color: rgb(41, 47, 54);"&gt;Feel free to follow us across these platforms:&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.instagram.com/yesgirlspodcast" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);"&gt;INSTAGRAM&lt;/a&gt;&lt;span style="background-color: transparent; color: rgb(0, 0, 0);"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.twitter.com/yesgirlspodcast" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);"&gt;TWITTER&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.linkedin.com/company/yesgirlspodcast" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);"&gt;LINKEDIN&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.tiktok.com/@yesgirlspodcast" rel="noopener noreferrer" target="_blank" style="background-color: transparent;"&gt;TIKTOK&lt;/a&gt;&lt;/p&gt;</description>

Yes Girls Podcast | Do, Be, Learn Something New

Lifelong Learning with Akumu & Claire

82. Maybe you shouldn't start that podcast… until you've thought about this. Insider advice ft. Dan Aceda & Kevin Y. Brown - Yesticle

DEC 9, 202559 MIN
Yes Girls Podcast | Do, Be, Learn Something New

82. Maybe you shouldn't start that podcast… until you've thought about this. Insider advice ft. Dan Aceda & Kevin Y. Brown - Yesticle

DEC 9, 202559 MIN

Description

<p>Thinking about starting a podcast? Or maybe you've been overthinking it for <em>three years</em>? This Yesticle is the sign you didn't know you were waiting for.</p><p><br></p><p>In this delightfully meta episode, Akumu and Claire sit down with two titans of podcasting, i.e., the Podfathers: Dan Aceda, founder of SemaBox and creative powerhouse, and Kevin Y. Brown, Head of Strategy at Afripods and producer of over 1,000 podcast episodes.</p><p><br></p><p>Together, they unpack the questions people always ask: Why start a podcast? | What makes a podcast <em>good</em> (not just popular)? | How do you even <em>begin</em>? | Is video really taking over the industry? | Where is podcasting headed in Kenya and across Africa?</p><p><br></p><p>So whether you're an aspiring podcaster or simply curious about the audio-verse, this conversation is equal parts humour, wisdom, and insanely practical insights.</p><p><br></p><p>Key takeaways:</p><p><strong>1. Why people fall in love with podcasts</strong></p><p>Authenticity, trust, intimacy, community... everything mainstream media struggles with.</p><p><strong>2. How to know if podcasting is for you</strong></p><p>Your purpose, your voice, and your willingness to show up consistently.</p><p><strong>3. The #1 beginner mistake</strong></p><p>Not knowing your <em>why</em>. Listen to Dan and Kevin's take on the how-to of <em>why</em>.</p><p><strong>4. The myth of "success = big numbers"</strong></p><p>Engagement, longevity, and connection consistently outperform vanity metrics.</p><p><strong>5. Video vs. audio?</strong></p><p>Welcome to reality: video is huge. Can audio-first creators handle it?</p><p><strong>6. African creators are just getting started</strong></p><p>Local stories, diverse perspectives, and closely-knit communities are driving change.</p><p>________</p><p><br></p><p><strong>Timestamps for Specific Segments:</strong></p><p>(0:00) Intro</p><p>(2:05) Meet the guests: Dan &amp; Kevin</p><p>(7:13) Why podcasting is special</p><p>(10:22) Podcasting vs traditional media</p><p>(21:17) Tips for new podcasters</p><p>(25:00) What truly measures podcast success</p><p>(35:38) Audio-first vs video-first</p><p>(41:28) Types of podcasts + Africa's unique landscape</p><p>(47:06) Podcasts Dan + Kevin love</p><p>(54:06) What they've recently said YES to</p><p>(58:19) Outro</p><p>_______</p><p><br></p><p>After listening, you'll either say:</p><p><strong>"YES, I'm starting a podcast tomorrow,"</strong></p><p>or</p><p><strong>"Ah. Maybe podcasting isn't my ministry... and that's fine."</strong></p><p><br></p><p>Both outcomes? Iconic.</p><p><br></p><p>And if you know someone who's been saying "I want to start a podcast" since 2019 and still hasn't recorded a single trailer… send this to them.</p><p><br></p><p>This might finally be the nudge (or slap) they need to say "YES."</p><p>________</p><p><br></p><p>Important links:</p><p><br></p><p>Learn more about Dan Aceda:</p><p><a href="https://top40.businessdailyafrica.com/candidates/dan-aceda/" rel="noopener noreferrer" target="_blank">https://top40.businessdailyafrica.com/candidates/dan-aceda/</a></p><p><a href="https://youtu.be/_isin6agLYc?si=K77s2q2bpoTCNhV6" rel="noopener noreferrer" target="_blank">https://youtu.be/_isin6agLYc?si=K77s2q2bpoTCNhV6</a></p><p><a href="https://open.spotify.com/artist/5ebuGfmupgyNhfYvfj3txk" rel="noopener noreferrer" target="_blank">https://open.spotify.com/artist/5ebuGfmupgyNhfYvfj3txk</a></p><p><br></p><p>Follow Dan Aceda:</p><p><a href="https://www.instagram.com/danaceda/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/danaceda/</a></p><p><br></p><p>Learn more about SemaBox:</p><p><a href="https://semabox.africa/" rel="noopener noreferrer" target="_blank">https://semabox.africa/</a></p><p><br></p><p>Learn more about Kevin Y. Brown:</p><p><a href="https://kevinybrown.com/" rel="noopener noreferrer" target="_blank">https://kevinybrown.com/</a></p><p><br></p><p>Follow Kevin Y. Brown:</p><p><a href="https://www.instagram.com/kevinybrown/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/kevinybrown/</a></p><p><br></p><p>Learn more about Afripods:</p><p><a href="https://www.afripods.africa" rel="noopener noreferrer" target="_blank">https://www.afripods.africa</a></p><p><br></p><p>List of podcasts mentioned in this episode:</p><p><br></p><p><strong>The Retrievals</strong></p><p><strong style="background-color: transparent;">AfriWetu</strong></p><p><strong style="background-color: transparent;">Solar Maverick Podcast</strong></p><p><strong style="background-color: transparent;">Legally Clueless</strong></p><p><strong style="background-color: transparent;">For Mannerless Women</strong></p><p><strong style="background-color: transparent;">So this is love</strong></p><p><strong style="background-color: transparent;">Joy Ride</strong></p><p><strong style="background-color: transparent;">3 truths, no lies</strong></p><p><strong style="background-color: transparent;">DOAC</strong></p><p><strong style="background-color: transparent;">The AI daily brief</strong></p><p><strong style="background-color: transparent;">ChooseFi</strong></p><p><strong style="background-color: transparent;">Earn Your Leisure</strong></p><p><strong style="background-color: transparent;">Tropical MBA</strong></p><p>________</p><p><br></p><p><span style="background-color: transparent; color: rgb(41, 47, 54);">If you enjoy the podcast, we love you! And we'd like to ask you to </span><a href="https://open.spotify.com/show/2yAqJtkJnlXJ23Z5A229hR" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">rate us on Spotify</a><span style="background-color: transparent; color: rgb(41, 47, 54);"> - it will only take a couple of seconds, we promise!&nbsp;</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(41, 47, 54);">If you listen to us on Apple Podcasts, please take a moment to</span><a href="https://podcasts.apple.com/gb/podcast/the-yes-girls/id1560933330" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);"> </a><a href="https://podcasts.apple.com/gb/podcast/the-yes-girls/id1560933330" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(80, 0, 185);">leave a brief review</a><span style="background-color: transparent; color: rgb(41, 47, 54);">. We promise it will take less than a minute unless, of course, you have more to say. In any case, we appreciate you!</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(41, 47, 54);">Thanks in advance!</span></p><p><span style="background-color: transparent; color: rgb(41, 47, 54);">_____________________</span></p><p><br></p><p><span style="background-color: transparent;">For video logs, visit </span><a href="https://www.youtube.com/@yesgirlspodcast" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">https://www.youtube.com/@yesgirlspodcast</a><span style="background-color: transparent; color: rgb(13, 13, 13);">&nbsp;</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(41, 47, 54);">For blogs, visit</span><a href="https://yesgirlspodcast.com/" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(41, 47, 54);"> </a><a href="https://yesgirlspodcast.com/" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">https://yesgirlspodcast.com/</a><span style="background-color: transparent; color: rgb(41, 47, 54);">&nbsp;</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(41, 47, 54);">Feel free to follow us across these platforms:</span></p><p><br></p><p><a href="https://www.instagram.com/yesgirlspodcast" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">INSTAGRAM</a><span style="background-color: transparent; color: rgb(0, 0, 0);">&nbsp;</span></p><p><a href="https://www.twitter.com/yesgirlspodcast" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">TWITTER</a></p><p><a href="https://www.linkedin.com/company/yesgirlspodcast" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">LINKEDIN</a></p><p><a href="https://www.tiktok.com/@yesgirlspodcast" rel="noopener noreferrer" target="_blank" style="background-color: transparent;">TIKTOK</a></p>