Better Events

In this special mailbag episode, we're answering your questions — the ones event pros swap in DMs, backstage, and over conference coffees. We’re diving into everything from audience engagement and creative networking ideas to reading the room and navigating A/V pricing. We also share our favorite run-of-show hacks, how to keep events seamless with a tiny team, and the essential business tools every planner should have. Additionally, we cover certifications, professional groups, and where to find community in this industry. It’s packed with real talk, practical tips, and the advice we wish we had earlier in our careers.SHOW NOTES:Register for the Better Events Conference and other key links: https://bettereventspod.com/the-latestWant our updated free run of show template? Send us an email at [email protected] FOR THE LOVE! Love this podcast? Please share with your event friends, tag us, and leave a review!——FOLLOW US ON INSTAGRAM:@bettereventspod@loganstrategygroup_events (Logan)@epeventsllc (Mary)

Not every part of event planning is glamorous—but ignoring the “boring stuff” can cause big problems. In this episode, we’re shining a light on the unsexy yet essential logistics behind successful events: permits, power, parking, trash, and WiFi. From permit surprises to power mishaps and vendor parking puzzles, we share real examples and tips that can save you from day-of disasters. Whether you’re a seasoned planner or just starting out, this is your behind-the-scenes checklist you didn’t know you needed. (And yes, there’s even more to cover—stay tuned for Part 2 next season!)SHOW NOTES:Register for the Better Events Conference and other key links: https://bettereventspod.com/the-latestWant our updated free run of show template? Send us an email at [email protected] FOR THE LOVE! Love this podcast? Please share with your event friends, tag us, and leave a review!——FOLLOW US ON INSTAGRAM:@bettereventspod@loganstrategygroup_events (Logan)@epeventsllc (Mary)

If you’ve ever wondered how to stand out in a sea of event pros—or when it’s the right time to add something new to your offerings—this episode is for you. We’re digging into what growth really looks like as an event business, why differentiation matters more than ever, and how to identify your unique value in a crowded market. Plus, we share real examples of services we’ve added (or walked away from), how we test new ideas without overwhelming clients, and how to grow with purpose, not just pressure. Whether you’re pivoting, expanding, or refining, this episode will help you move forward with clarity.SHOW NOTES:Partner of the Pod - Learn more about Sean and the Audio Engineers Northwest: https://www.audioengineersnorthwest.com/contact-usRegister for the 2025 Better Events Conference (In-Person Day Only - Dec. 18th): https://app.swapcard.com/login/event/2025-better-events-conference/registrationLearn more about the Better Events Conference and other key links: https://bettereventspod.com/the-latestWant our updated free run of show template? Send us an email at [email protected] FOR THE LOVE! Love this podcast? Please share with your event friends, tag us, and leave a review!FOLLOW US ON INSTAGRAM:@bettereventspod@loganstrategygroup_events (Logan)@epeventsllc (Mary)

We’re pulling back the curtain on the 2025 Better Events Conference and sharing more about the planning behind the in-person day—and what’s got us most excited about it. We also share tips for keeping attendees engaged, lessons learned so far, and a few things we’re still figuring out. Whether you're planning your own conference or just curious how we make it happen, this one’s packed with practical insights and behind-the-scenes perspective.SHOW NOTES:Register for the 2025 Better Events Conference (In-Person Day Only - Dec. 18th): https://app.swapcard.com/login/event/2025-better-events-conference/registrationLearn more about the conference: https://bettereventspod.com/conferenceWant our updated free run of show template? Send us an email at [email protected] the paid Better Events Community: https://bettereventspodcast.substack.com/Buy Us a Coffee Link: https://www.buymeacoffee.com/bettereventspodTHANKS FOR THE LOVE! Love this podcast? Please share with your event friends, tag us, and leave a review!Leave us a rating on Spotify: https://open.spotify.com/show/04ivq77TMgF5HhJHJOMe1VLeave us a review on Apple Podcast: https://podcasts.apple.com/us/podcast/better-events/id1561944117——FOLLOW US ON INSTAGRAM:@bettereventspod@loganstrategygroup_events (Logan)@epeventsllc (Mary)

Curious about what it really takes to succeed in the world of corporate events? In this episode, we sit down with Gianna Gaudini, a master corporate planner and event strategist, to explore what sets corporate events apart, how to break into the space, and how to design with intention. We also unpack attendee journey frameworks, common gaps hotels overlook when serving planners, and career shifts for those looking to level up. Whether you’re a nonprofit pro or an event planner eyeing corporate gigs, this episode is packed with practical advice and behind-the-scenes wisdom.SHOW NOTES:Get 20% off her masterclass with the code: GiannaVIP https://www.giannagaudini.com/learn-from-meConnect with Gianna Gaudini:Website: https://giannagaudini.comInstagram: https://www.instagram.com/giannagaudini/Facebook: https://www.facebook.com/giannagaudini/LinkedIn: https://www.linkedin.com/in/giannagaudini/Learn more from Gianna: https://www.giannagaudini.com/learn-from-meRegister & learn more about the 2025 Better Events Conference: https://bettereventspod.com/conferenceJoin the paid Better Events Community: https://bettereventspodcast.substack.com/Buy Us a Coffee Link: https://www.buymeacoffee.com/bettereventspodTHANKS FOR THE LOVE! Love this podcast? Please share with your event friends, tag us, and leave a review!Leave us a rating on Spotify: https://open.spotify.com/show/04ivq77TMgF5HhJHJOMe1VLeave us a review on Apple Podcast: https://podcasts.apple.com/us/podcast/better-events/id1561944117——FOLLOW US ON INSTAGRAM:@bettereventspod@loganstrategygroup_events (Logan)@epeventsllc (Mary)