<p>On this week's episode, marketing director for Crossway Publishing, Matt Vent joins host, Josiah Flex to talk about content marketing for publishers. &nbsp;Matt stresses the importance knowing your audience, and being generous with content to build trust with customers.</p>

Know Thy User

RivalMind

Giving Your Audience The Answers They Need with Matt Vent | Know Thy User

DEC 13, 202232 MIN
Know Thy User

Giving Your Audience The Answers They Need with Matt Vent | Know Thy User

DEC 13, 202232 MIN

Description

<p>On this week's episode, marketing director for Crossway Publishing, Matt Vent joins host, Josiah Flex to talk about content marketing for publishers. &nbsp;Matt stresses the importance knowing your audience, and being generous with content to build trust with customers.</p>