<p> Saurabh Atre is the Chief Business Officer at L&amp;T Technology Services Limited (LTTS) <br/><br/>Some of his top insights for B2B sales professionals :<br/><br/>- &apos;You never really lose a deal, you always get outsold &apos;<br/>-  Having empathy is the key...... every sales person should have empathy.<br/>-  The importance of having a coach during a deal and how to develop one.<br/>- We learn  from every deal loss - don&apos;t miss out on the steps .... stick to the fundamentals.<br/>- Bringing design thinking principles to sales <br/>- Avoid &apos;Balti Ulta&apos; phenomenon (you have to listen to the episode for this)<br/>- How to keep a distributed sales team motivated &amp; performing at the highest level<br/><br/>.....and many more great points around selling into enterprises.  <br/><br/>He also referred to his favorite books -  &apos;Only the Paranoid Survive&apos; by Andy Grove and &apos;Great By Choice&apos; by Jim Collins.<br/><br/>Saurabh is hiring for multiple sales roles (Individual contributors and Sales Management) , if you are interested please write to [email protected]<br/><br/>Saurabh has previously held sales &amp; business leadership positions with Tata Consultancy Services, Tech Mahindra, MindTree  &amp; Wipro Technologies.<br/><br/>Please give it a listen and please share  your feedback at [email protected]  </p>