The Architects of Destination Advocacy
The Architects of Destination Advocacy

The Architects of Destination Advocacy

Destinations International

Overview
Episodes

Details

Advocacy is a responsibility every destination organization leader should adopt as part of their critical skills in their role. Now more than ever, we are tasked with going beyond just sales and marketing of our destinations and advocating for our community to the world's stage. Each month join Andreas Weissenborn to go through our sector's history on pivotal moments where advocacy was used to change the course of their destination’s future. These are the stories of the architects of destination advocacy.

Recent Episodes

30: The Accessibility Playbook
OCT 20, 2024
30: The Accessibility Playbook
Today, we have a continued announcement to introduce the new Accessibility Playbook, a comprehensive and actionable framework designed to enhance accessibility across the tourism landscape. This playbook isn't just a guide; it's a powerful tool packed with hundreds of resources, tips, and real-world use cases that can help you align your destination with the needs of all visitors. Whether you're managing a small team or a large-scale operation, the playbook's customizable components allow you to insert your own branding and craft a personalized approach to accessibility. The curated checklists keep project management in check, helping your team track progress and ensure that every aspect of accessibility is covered. To dive deeper into what this means for our sector, we have three special guests joining us today. First, we welcome Ava Wells, the social inclusion manager of Destinations International, who has been at the forefront of this initiative. Joining her is Courtney Cacatian, Executive Director of Charlottesville, Albemarle County, VA along with her Director of Visitor & Community Engagement, Cassie Ivey, who will share their insights on how this playbook can be applied in the real world. Accessibility Playbook Destinations International The Architects of Destination Advocacy Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Andreas Weissenborn and produced by Relic. To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@relicagency.com.
play-circle
35 MIN
28: A Catalyst for Community Vitality - Part 3
MAY 26, 2024
28: A Catalyst for Community Vitality - Part 3
Welcome to our special and final 3 of 3 podcast episode arc around the release of our brand-new research study, Destination Promotion: A Catalyst for Community Vitality.  This report emphasizes the pivotal role of destination organizations in shaping the economic and cultural landscape of communities that go beyond the realms of traditional tourism.   Our discussion today will unravel how these organizations act as catalysts for a broad spectrum of economic benefits on behalf of research and analysis provided by Tourism Economics, Longwoods International, Clarity of Place, and MMGY NextFactor. We want this episode to share perspectives on how destination promotion not only enhances visitor experiences but significantly contributes to the overall economic prosperity, quality of life, and cultural richness of communities which foster economic growth, cultural development, and community well-being. Join me in welcoming one of those destinations from the study as well as one of the research partners who helped work on the project. Welcome to the Show Adam Sacks, President of Tourism Economics and Barry White, CEO of Chattanooga Tourism Company. Destination Promotion: A Catalyst for Community Vitality | Destinations International Destinations International The Architects of Destination Advocacy Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Andreas Weissenborn and produced by Relic. To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@relicagency.com.
play-circle
30 MIN