<p>EP12: Conversion Rate Optimization &amp; A/B Testing for eCommerce</p> <p>Special Guest: Joris Bryon</p> <p>Conversion rate optimization is the process of improving the shopping experience to drive a specific KPI — usually, sales. Conversion rate optimization (CRO) can be conducted on landing pages, category pages, or any other customer touchpoint.</p> <p>Are you spending time and resources to increase traffic to your eCommerce website, and still not seeing the revenue you want? You might have a conversion rate optimization (CRO) problem.</p> <p>In this episode, we discuss the top CRO strategies for eCommerce brands. &nbsp;We teach you how to increase your conversion rate, optimize your product pages, and work better with the traffic that you already have coming into your website. We'll learn about A/B testing, and the best tools eCommerce businesses should use to improve their conversion rate and get more sales.</p> <p>Our guest today is Joris Bryon. Joris founded the Dexter Agency in 2014 where he works on scaling 7 and 8-figure brands. He has also published a book on CRO called Kill Your Conversion Killers with The Dexter Method. Enjoy!</p> <p>For further reading check our eCommerce CRO article: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbTdjTjBDallqWU9id3RjR0tTU0dWVFdkWTU1d3xBQ3Jtc0trenU0c2dqUGtNSDE0YktHbTkzQ0NTQ1R2UUpzeFVsMndlU1dEMjBNT0xjdVh2cmw1MG5lUXZ1eDJpSlctVjNDaEM3LUo2M2FvMlpQZzUyeUxzOU0xdnNyQ0FWUmV5ZkE0eWZHZXI3R0VxcXNUakFvMA&amp;q=https%3A%2F%2Fwww.mayple.com%2Fecommerce-marketing-strategy%2Fcro&amp;v=onrN-IsB4ks" rel="nofollow" target="_blank">https://www.mayple.com/ecommerce-mark...</a></p> <p>Follow Mayple on Social Media!</p> <p>Twitter: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbktrQkxlYjBUaUpzTXo0aXZ2ajlNdGFCQ3ZDd3xBQ3Jtc0tuOHAxUFpUN1BFbXJUeFRRUzc4czVpV2tLX0ZaMEJUX3Fxb0VpZUZVbmpSd2lvZF9kTmFqMl9FYWVCRDk4ZjY0d2RTSzFfdktGYUNoT0JqLUxOSTI5NDRvMlBNbWl0bTVuR3pLSEJKYlFtTXEwN2owQQ&amp;q=https%3A%2F%2Ftwitter.com%2FMayple_com&amp;v=onrN-IsB4ks" rel="nofollow" target="_blank">https://twitter.com/Mayple_com</a></p> <p>Facebook: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqblNUdDRqWDVydUkxZjJib3ZIR0xNODE5YmZqZ3xBQ3Jtc0tsWlJDOHJWN3Y0QnlXdko4S2FfTkZyXzJzUHIyaGgxZDZ0azd2YXVqdmdncXB2TDBNeTgxSkYxZlZXZmRhSWx0S0NlWXpGamk0S2JkS0FpLTZCNGxOUHN5YXkwbnVOSkFFNGhQZnNZbF9QbmtBNzNjcw&amp;q=https%3A%2F%2Fwww.facebook.com%2Fmayplers&amp;v=onrN-IsB4ks" rel="nofollow" target="_blank">https://www.facebook.com/mayplers</a></p> <p>LinkedIn: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqblBOdVI3UEowU3c1QURJMmNLZWIxNEFmYUxxUXxBQ3Jtc0tuamFCT3M2VTlEUUNMU20tTFRId3ZURlU2bWNRaXByZm44RjM1QmIxY1hnMlVoazFSenN4elJic2kxbmdvS0VtVkNCWmhyTjBlcC13MUNCcDFXSkQ3Y0paY1JpN0VKTDVWRXllWEdIMmVHOU9yd053aw&amp;q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmayple%2F&amp;v=onrN-IsB4ks" rel="nofollow" target="_blank">https://www.linkedin.com/company/mayple/</a></p> <p>Business Inquiries: [email protected]</p> <p><a href="https://www.youtube.com/hashtag/mayple">#mayple</a> <a href="https://www.youtube.com/hashtag/ecommerce">#ecommerce</a> <a href="https://www.youtube.com/hashtag/cro">#cro</a></p>