Book Marketing Mania - Podcasting tips to market your book and grow your author platform

If the word "marketing" makes you cringe a little, you'e in very good company. So many Christian authors feel a tension between the call to write and the pressure to promote. Pat Domangue, Bible study author and fellow podcast host, joins me today to share about book launch burnout, how your mission statement is your best guardrail against chasing shiny strategies, and how she eventually found her footing as both a podcast host and a guest. Resources mentioned: PodMatch Pat's website Pat's po...

If you've ever sent out a handful of podcast pitch emails and heard only crickets back, welcome to the club! Most authors spend hours researching shows, crafting pitches, and waiting, only to hear silence. Today Kerisma Vere, author and wellness coach, joins me to share her experience using the PodMatch platform that connects podcast guests with podcast hosts. Kerisma was invited to guest on 36 podcasts within just a few months of getting started! She shares some honest and refres...

Ever look ahead to September and think that’s the next January? Meaning fresh start energy, new routines, new goals, a clean slate. Your reader does too, but what if her slate doesn't actually feel that clean? How can you market your book in a way that connects to your target reader’s seasonal struggles? Let’s get inside their heads and meet them where they are with our content as a podcast host or guest. This is the finale of our Q3 quarterly planning mini-series. Resource mentioned: 🆓 Q3 Br...

Ever make a list of how summer’s going to be? Rest. Family time. Finally finishing that project. But then August arrives and you’re frustrated that June and July flew by and were nothing like you expected. Your reader’s feeling it too. How can you market your book in a way that connects to your target reader’s seasonal struggles? Let’s get inside their heads and meet them where they are with our content as a podcast host or guest. This is part 2 of our Q3 quarterly planning mini-series....

How can you market your book so it connects to your target reader’s seasonal struggles? Looking ahead to July we think of cookouts, vacations, fireworks, long evenings outside. But inside your reader's mind is where the real story is happening. Let’s get inside their heads and meet them where they are as a podcast host or guest. This is part 1 of our quarterly planning mini-series. Resource mentioned: 🆓 Q3 Brainstorming Guide (optional AI Prompts included) If you missed our Q2 series you can ...