The Business of Wellness
The Business of Wellness

The Business of Wellness

Jaclyn London

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Join renowned food, nutrition & wellness industry expert & author, Jaclyn London, MS, RD, CDN as she explores the intersection of nutrition science and business, media, politics and culture.

Recent Episodes

A Dermatologist’s Guide to Hair Health: Postpartum, Perimenopause, GLP-1s & More with Dr. Heather Woolery-Lloyd
APR 27, 2026
A Dermatologist’s Guide to Hair Health: Postpartum, Perimenopause, GLP-1s & More with Dr. Heather Woolery-Lloyd
In this episode of The Business of Wellness, Jaclyn London, RD sits down with board-certified dermatologist and lifestyle medicine physician Dr. Heather Woolery-Lloyd, Chief Medical Advisor at Nutrafol, to break down what actually drives hair thinning—and what evidence-based products look like in a category crowded with hype.They discuss why hair changes often follow major physiological stressors like rapid weight loss, postpartum recovery, illness, or GLP-1 use; how hormones, nutrition, and aging affect the hair growth cycle; and why “quick fixes” dominate online conversations despite contradicting dermatologic evidence.Dr. Woolery-Lloyd also explains how clinicians evaluate root causes of hair thinning, what makes a supplement science-backed rather than marketing-driven, and how lifestyle medicine principles translate into practical strategies for supporting long-term hair health.The conversation explores the difference between viral hair trends and clinically meaningful interventions—and why consistency, patience, and third-party testing standards matter when evaluating products in the supplement space.In this episode: What dermatologists mean when they talk about “hair health”Why hair shedding often appears 3–6 months after stress eventsHow rapid weight loss—including GLP-1–associated weight loss—can affect hair cyclesThe role hormones play in age-related thinningWhy postpartum hair shedding is normal—and temporaryHow lifestyle medicine connects sleep, stress, nutrition, and scalp biologyWhat “supplement stacking” means and why clinicians are paying closer attentionHow to evaluate whether a hair supplement is evidence-basedWhat NSF certification actually signals about supplement safetyWhy dermatologists prioritize randomized controlled trials over ingredient claimsCommon myths about rosemary oil, DIY masks, and trendy hair growth shortcutsA simple dermatologist-approved checklist for protecting hair healthTimestamps:00:00 Introduction to Dr. Heather Woolery-Lloyd02:20 Dermatology meets lifestyle medicine05:15 Navigating misinformation in the wellness content ecosystem10:45 What “hair health” actually means biologically15:45 Why hair thinning can be emotionally difficult—and clinically important19:25 The biggest myths about shedding and hair growth timelines22:45 How dermatologists evaluate supplements and clinical evidence27:00 Supplement stacking and the wellness loophole clinicians are watching32:15 DIY hair treatments vs evidence-based approaches33:30 GLP-1 medications and hair thinning explained37:40 Root causes dermatologists screen for in clinic visits41:00 A simple dermatologist’s hair health checklist44:15 Topical products and scalp-level interventions46:30 Everyday lifestyle habits that support hair growth49:25 Stress, mindfulness, and identifying delayed shedding triggers51:30 Why early evaluation matters—and why patience does tooTopics covered:Hair thinningGLP-1 medications and hair thinningPostpartum sheddingTelogen effluviumHormonal changes and agingLifestyle medicineSupplement safetyNSF for Sport certificationDermatology evidence standardsNutrition and hair biologyStress and delayed hair sheddingHair growth timelinesThis episode is part of a paid partnership with Nutrafol. As always, conversations on The Business of Wellness explore nutrition science, food policy, the wellness industry, public health communication, and the forces shaping how Americans eat.Connect with Jaclyn London, RDSubscribe to The Business of Wellness with Jaclyn London, RD on Apple Podcasts, Spotify, and YouTubeFollow @jaclynlondonrd on Instagram, LinkedIn, TikTok & XGet Jaclyn's Book, Dressing on the Side (and Other Diet Myths Debunked) on Amazon & Audible Support The Business of Wellness by sharing this episode and leave a 5-star rating & reviewVisit jaclynlondonrd.com to learn moreAbout Jaclyn London, RDJaclyn (Jackie) London is a Registered Dietitian (RD), New York State Certified Dietitian-Nutritionist (CDN), author, nutrition consultant, podcast host, and media spokesperson. She’s best known for her nutrition myth-busting content on social media & through her book, Dressing on the Side (and Other Diet Myths Debunked). She’s previously held leadership roles at consumer brands (Head of Nutrition & Wellness at Weight Watchers; Nutrition Director at Good Housekeeping), & brings her extensive experience in research, clinical nutrition, private practice, media & the corporate world to her relentless pursuit of building practical, accessible & science-based nutrition and wellness solutions that help consumers live healthier lives.
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52 MIN
National Ag Day, the MAHA Agenda, and What to Know About the New Dietary Guidelines (with Calley Means)
APR 1, 2026
National Ag Day, the MAHA Agenda, and What to Know About the New Dietary Guidelines (with Calley Means)
​​In this episode of The Business of Wellness, Jaclyn London, RD shares behind-the-scenes insights from National Ag Day at USDA and a short interview with White House Senior Adviser Calley Means about the future of the MAHA agenda, food policy, and the Dietary Guidelines for Americans.This episode breaks down what the MAHA agenda means for the Dietary Guidelines for Americans—and what it signals for farmers, food companies, dietitians, and consumers navigating today’s nutrition landscape.Jaclyn explains what the updated Product of USA labeling rule means for transparency at the grocery store, where corporate influence actually shows up in nutrition policy (and where it doesn’t), what signals the 2025–2030 Dietary Guidelines are sending to producers and manufacturers, and why rebuilding trust in public health requires separating politics from nutrition science.The episode also explores how food marketing, labeling confusion, and prevention policy intersect—and outlines five practical strategies that could meaningfully improve American health right now.In this episode: What National Ag Day reveals about how nutrition policy actually gets implementedWhy the updated Product of USA label matters for transparency at the grocery storeA 12-minute interview with White House advisor Calley MeansWhere corporate influence does shape the Dietary Guidelines—and where it doesn’tWhy “limit nutrients” vs. naming foods changes industry behaviorWhat the new protein guidance signals for producersWhy added sugar targets (5–7% of calories and ~10g per meal) matter for product reformulationHow “eat fruits and vegetables throughout the day” creates opportunities for produce innovation and accessThe role dietitians could play in prevention policy—and why they’re currently underutilizedWhat RFK Jr.’s criticism of the Dietary Guidelines Advisory Committee report gets right—and wrongWhy debates about “health equity” language are policy conversations—not scientific onesFive practical ways to move prevention-focused nutrition policy forwardTimestamps00:00 National Ag Day at USDA and why this episode matters04:15 Breakfast with Secretary Brooke Rollins and conversations with American producers, farmers and ranchers09:30 Interview with Calley Means22:00 How the Dietary Guidelines actually influence consumers30:15 Food marketing, labeling confusion, and protecting kids and parents39:10 Signals the new Dietary Guidelines send to producers and food companies49:10 Dietitians, the Academy of Nutrition and Dietetics, and prevention policy57:20 RFK Jr., the Scientific Report, and the politics of “health equity”1:04:30 Five practical ways to Make America Healthy AgainTopics coveredDietary Guidelines for Americans, MAHA movement, National Ag Day, USDA policy, Product of USA labeling, nutrition labeling claims, added sugar recommendations, protein guidance, ultra-processed foods, prevention policy, health equity language, dietitians in public health, federal nutrition programsResources mentionedHow to MAHA: 5 Ways to Fix Our Food System and End Chronic Disease Dietary Guidelines for Americans 2025-2030Dietary Guidelines Scientific Report 2025-2030USDA Product of USA labeling updateThe Business of Wellness explores nutrition science, food policy, the wellness industry, public health communication, and the forces shaping how Americans eat.Connect with Jaclyn London, RDSubscribe to The Business of Wellness with Jaclyn London, RD on Apple Podcasts, Spotify, and YouTubeFollow @jaclynlondonrd on Instagram, LinkedIn, TikTok & XGet Jaclyn's Book, Dressing on the Side (and Other Diet Myths Debunked) on Amazon & Audible Support The Business of Wellness by sharing this episode and leave a 5-star rating & reviewVisit jaclynlondonrd.com to learn moreAbout Jaclyn London, RDJaclyn (Jackie) London is a Registered Dietitian (RD), New York State Certified Dietitian-Nutritionist (CDN), author, nutrition consultant, podcast host, and media spokesperson. She’s best known for her nutrition myth-busting content on social media & through her book, Dressing on the Side (and Other Diet Myths Debunked). She’s previously held leadership roles at consumer brands (Head of Nutrition & Wellness at Weight Watchers; Nutrition Director at Good Housekeeping), & brings her extensive experience in research, clinical nutrition, private practice, media & the corporate world to her relentless pursuit of building practical, accessible & science-based nutrition and wellness solutions that help consumers live healthier lives.
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69 MIN
Inside the Food as Medicine Movement: Chris Choi, CEO of Mom’s Meals, on Nutrition, Policy & Controversy
AUG 5, 2025
Inside the Food as Medicine Movement: Chris Choi, CEO of Mom’s Meals, on Nutrition, Policy & Controversy
In this episode of The Business of Wellness with Jaclyn London, RD, Chris Choi, CEO of Mom's Meals, joins the show to discuss food as medicine, the intersection of food and healthcare, and the importance of nutrition in medical treatment and chronic disease prevention. He explains the mission of Mom's Meals, which provides medically tailored meals to individuals across the country, and the challenges faced in delivering these services. The conversation delves into the concept of food as medicine, the process of meal delivery, and the significance of medical nutrition therapy. Chris also addresses the controversy surrounding food processing and the need for a nuanced understanding of nutrition in the media. The episode concludes with a look at the future of food as medicine and the innovations that can enhance access to nutritious meals.Timestamps:00:00 Introduction to Food as Medicine01:53 The Mission of Mom's Meals03:33 Understanding Food as Medicine07:15 The Process of Signing Up for Mom's Meals08:57 Medically Tailored Meals Explained10:49 Balancing Nutrition and Culinary Appeal14:24 Navigating Cost and Accessibility15:50 Addressing Diverse Needs in Nutrition17:35 Impact on Health Outcomes and Policy Change20:41 Controversy and Public Perception23:58 The Surreal Experience of a High-Profile Visit27:44 Navigating Criticism and the Importance of Dialogue29:09 Understanding Ultra-Processed Foods and Nutrition34:07 The Nuance of Food Processing and Safety36:30 Inspiration from the Food as Medicine Movement38:47 Collaboration for Policy Change in Nutrition40:47 The Role of Technology in Nutrition Support43:30 Future Goals for Mom's Meals and Maternal HealthKeywords: food as medicine, nutrition, health, Mom's Meals, medically tailored meals, healthcare, diet, wellness, chronic disease, food policyConnect with Jaclyn London, RDSubscribe to The Business of Wellness with Jaclyn London, RD on Apple Podcasts, Spotify, and YouTubeFollow @jaclynlondonrd on Instagram, LinkedIn, TikTok & XGet Jaclyn's Book, Dressing on the Side (and Other Diet Myths Debunked) on Amazon & Audible Support The Business of Wellness by sharing this episode and leave a 5-star rating & reviewVisit jaclynlondonrd.com to learn moreAbout Jaclyn London, RDJaclyn (Jackie) London is a Registered Dietitian (RD), New York State Certified Dietitian-Nutritionist (CDN), author, nutrition consultant, podcast host, and media spokesperson. She’s best known for her nutrition myth-busting content on social media & through her book, Dressing on the Side (and Other Diet Myths Debunked). She’s previously held leadership roles at consumer brands (Head of Nutrition & Wellness at Weight Watchers; Nutrition Director at Good Housekeeping), & brings her extensive experience in research, clinical nutrition, private practice, media & the corporate world to her relentless pursuit of building practical, accessible & science-based nutrition and wellness solutions that help consumers live healthier lives.
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46 MIN
Inside CPG Wellness Branding: Strategy, Storytelling & Creating Real Impact with Stevi Gable Carr
MAY 15, 2025
Inside CPG Wellness Branding: Strategy, Storytelling & Creating Real Impact with Stevi Gable Carr
This week on The Business of Wellness, I’m joined by Stevi Gable Carr, Founder & CEO of WISe Wellness Guild, to talk all things CPG wellness branding — what works, what doesn’t, and what it actually takes to create real impact in this space.Stevi shares how WISe has become a trusted partner to brands like Kroger and P&G, helping them go beyond the buzzwords to build community, credibility, and meaningful engagement through wellness. From brand strategy and consumer insights to storytelling that resonates (and doesn’t just ride a trend), this conversation is packed with insights for anyone building—or rethinking—a wellness brand in 2025.We also talk about WellNXT, the national movement Stevi co-founded to bring wellness back to real life through in-person events and connection-first activations.If you work in brand marketing, consumer goods, wellness, or media—or you're just trying to cut through the noise—this one’s for you.Timestamps:0:00 Introduction to Wellness and Personal Journey02:47 The Intersection of Brand and Product05:50 Fear-Driven Marketing and Consumerism09:04 The Fundamentals of Wellness12:03 The Audacity to Live by Your Design15:06 Navigating Leadership and Expectations17:53 The Importance of Prioritization21:00 The Three Rs of Resilience23:51 Relighting Your Spark27:04 Current Trends in the Wellness Landscape36:18 The Seed Oil Debate and Market Responses37:13 Brand Strategies: Unilever vs. PepsiCo40:13 Building Trust in Wellness Brands41:49 Retailers and Consumer Accountability44:21 The Role of Community in Wellness47:12 Tailoring Wellness to Community Needs51:30 Generational Differences in Wellness Needs56:09 The Intersection of Wellness and Arts01:02:20 Starting a Wellness Brand: Key ConsiderationsKeywords:wellness, branding, marketing, resilience, leadership, consumerism, self-care, health, personal development, strategy, seed oils, wellness brands, Unilever, PepsiCo, consumer trust, community wellness, generational wellness, arts and wellness, wellness brand strategy, optimization in wellnessGrab a copy of Cracking the Rich Code & learn more about Stevi here.Connect with Jaclyn London, RDSubscribe to The Business of Wellness with Jaclyn London, RD on Apple Podcasts, Spotify, and YouTubeFollow @jaclynlondonrd on Instagram, LinkedIn, TikTok & XGet Jaclyn's Book, Dressing on the Side (and Other Diet Myths Debunked) on Amazon & Audible Support The Business of Wellness by sharing this episode and leave a 5-star rating & reviewVisit jaclynlondonrd.com to learn moreAbout Jaclyn London, RDJaclyn (Jackie) London is a Registered Dietitian (RD), New York State Certified Dietitian-Nutritionist (CDN), author, nutrition consultant, podcast host, and media spokesperson. She’s best known for her nutrition myth-busting content on social media & through her book, Dressing on the Side (and Other Diet Myths Debunked). She’s previously held leadership roles at consumer brands (Head of Nutrition & Wellness at Weight Watchers; Nutrition Director at Good Housekeeping), & brings her extensive experience in research, clinical nutrition, private practice, media & the corporate world to her relentless pursuit of building practical, accessible & science-based nutrition and wellness solutions that help consumers live healthier lives.
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63 MIN
Recapping Expo West 2025: Rising Wellness Trends, Front-of-Pack Nutrition Labels, & The Great MAHA Debate
MAR 14, 2025
Recapping Expo West 2025: Rising Wellness Trends, Front-of-Pack Nutrition Labels, & The Great MAHA Debate
In this episode of The Business of Wellness, Jaclyn London, RD breaks down everything from Expo West 2025—the biggest trade show in natural and functional foods. From the latest wellness trends (dragon fruit, GLP-1 marketing, and caffeine + protein combos) to behind-the-scenes industry buzz (the influence of MAHA, the show's winners and losers) and updates to the FDA's proposed Front-of-Pack Nutrition Label (FOPNL), I’m giving you behind-the-scenes intel on the nutrition news you need to know about, the brands to keep an eye on, and the influencers and policy changes that are shaping the food industry today.What You’ll Learn in This Episode:The top 13 trends shaping food and beverage in 2025The truth about front-of-pack nutrition labeling and why it’s (likely to be) a waste of time & resources Regenerative Agriculture Certified and the status of sustainability claimsHow brands are marketing to GLP-1 users—and why some of it is just hypeThe rise of dates, pulses, electrolytes, tropical fruit, protein everything, and more prebiotic sparkling watersWhy single-serve snacks and aluminum cans are taking over grocery aislesThe wildest moments from the Make America Healthy Again (MAHA) panel and what it means for the future of food policyTimestamps00:00 Introduction to the Business of Wellness01:48 Expo West 2025 overview03:00 Front-of-Pack Nutrition Labeling panel & proposed policy12:51 Trends from Expo West 2025 - 13 trends to watch in wellness, CPG food & beverage; dietary supplements & personal care.21:52 Emerging ingredients and innovations29:43 The future of food marketing30:13 The nutritional value of dates33:03 Mochi mania: The new snack trend36:07 Mood and morality themes in food & beverage branding39:40 The rise of pulses and legumes42:46 Raw honey: A functional food rebrand44:30 Plant-based vs. animal-based products47:28 The Gell-Mann Amnesia Effect in nutrition media49:00 MAHA Updates: The MAHA panel, behind-the-scenes insights, updates in the RFK Jr. Agenda & the food industry's response thus far59:26 Expo West recap and closing thoughtsConnect with Jaclyn London, RDSubscribe to The Business of Wellness with Jaclyn London, RD on Apple Podcasts, Spotify, and YouTubeFollow @jaclynlondonrd on Instagram, LinkedIn, TikTok & XGet Jaclyn's Book, Dressing on the Side (and Other Diet Myths Debunked) on Amazon & Audible Support The Business of Wellness by sharing this episode and leave a 5-star rating & reviewVisit jaclynlondonrd.com to learn moreAbout Jaclyn London, RDJaclyn (Jackie) London is a Registered Dietitian (RD), New York State Certified Dietitian-Nutritionist (CDN), author, nutrition consultant, podcast host, and media spokesperson. She’s best known for her nutrition myth-busting content on social media & through her book, Dressing on the Side (and Other Diet Myths Debunked). She’s previously held leadership roles at consumer brands (Head of Nutrition & Wellness at Weight Watchers; Nutrition Director at Good Housekeeping), & brings her extensive experience in research, clinical nutrition, private practice, media & the corporate world to her relentless pursuit of building practical, accessible & science-based nutrition and wellness solutions that help consumers live healthier lives.
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60 MIN