<p>From selling mangoes in Venezuela as a kid to building a video agency in Vienna — and now moving to Plovdiv to start a training company, Juan Guerra’s entrepreneurial journey is anything but conventional.</p><p><br /></p><p>In this episode, we sit down with Juan Guerra, a seasoned agency founder turned scaling mentor. As the founder and CEO of Scaleyard, Juan helps service-based entrepreneurs grow their monthly revenue, systematize their delivery, and build teams that run without them. After nearly a decade of running his own video agency and experimenting with business models, Juan now focuses full-time on helping others scale to $30K+/mo while removing themselves from client fulfillment.</p><p><br /></p><p>In this episode with Juan Guerra, Irina Obushtarova explores:</p><p><br /></p><p>✅ How burnout reshaped his business and his definition of success</p><p>✅ Why focus beats flexibility when scaling a service business</p><p>✅ What it really takes to productize your service and sell it repeatedly</p><p>✅ How personal values and family priorities shape sustainable entrepreneurship</p><p>✅ The power of being an “outsider” and building from a global perspective</p><p><br /></p><p>This conversation is for anyone navigating growth, burnout, clarity, and purpose in their business journey.</p><p><br /></p><p>👉 Whether you're a service founder, coach, or creative entrepreneur—Juan's insights will challenge the way you think about focus, scale, and lifestyle design.</p><p>______________________</p><p><br /></p><p>📍 Recorded during ViennaUp Festival in Vienna, Austria.</p><p><br /></p><p>🔔 Subscribe to The Recursive for more founder and investor stories at the intersection of tech, sustainability, and systems change.</p>