<description>&lt;p&gt;This is To Affinity &amp;amp; Beyond; HyperFinity&amp;#39;s decision intelligence for retail podcast.&lt;/p&gt;&lt;p&gt;For episode six, we&amp;#39;re joined by Zsuzsa Kecsmar, Co-Founder and Chief Strategy Officer at Antavo.&lt;/p&gt;&lt;p&gt;Loyalty programmes are evolving - including how we track their performance. Loyalty&amp;#39;s in its value era, so measurement can no longer be confined to sign ups and redemptions alone.&lt;/p&gt;&lt;p&gt;Zsuzsa explains what Antavo&amp;#39;s latest Global Customer Loyalty Report 2026 tells us about improving loyalty programme performance.&lt;/p&gt;&lt;p&gt;There&amp;#39;s more on our website: https://hyperfinity.ai/loyalty&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Resources&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;https://antavo.com/reports/global-customer-loyalty-report-2026/&lt;/p&gt;
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This is To Affinity &amp; Beyond; HyperFinity&#39;s decision intelligence for retail podcast.For episode six, we&#39;re joined by Zsuzsa Kecsmar, Co-Founder and Chief Strategy Officer at Antavo.Loyalty programmes are evolving - including how we track their performance. Loyalty&#39;s in its value era, so measurement can no longer be confined to sign ups and redemptions alone.Zsuzsa explains what Antavo&#39;s latest Global Customer Loyalty Report 2026 tells us about improving loyalty programme performance.There&#39;s more on our website: https://hyperfinity.ai/loyaltyResourceshttps://antavo.com/reports/global-customer-loyalty-report-2026/

To Affinity and Beyond - Decision Intelligence for Retail

Measuring loyalty scheme performance in the value era

Measuring loyalty scheme performance in the value era

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