<p>Banks are under pressure to define their role in embedded ecosystems—or risk losing relevance. </p><p>In this episode, co-chairs of Mobey&apos;s Payments Expert Group, <b>Ville Sointu (Nordea)</b> and <b>Pål Krogdahl (Samlink),</b> unpack the group’s recent report and take the discussion even further—exploring how Embedded Finance can move from theory into a practical growth strategy for banks.</p><p>The session covers:</p><ul><li>Why having a well-thought-out Embedded Finance strategy is crucial for banks</li><li>How different approaches to Embedded Finance can be defined: API-Driven Banking, Verticalised Offering, and Platform Banking</li><li>Real-life examples of banks successfully executing each of the identified strategies.</li></ul><p><b><em>Embedded Finance: A Strategic Roadmap for Banks</em></b> - the full report is available free of charge on the <a href='https://mobeyforum.org/embedded-finance-a-strategic-roadmap-for-banks/'>Mobey Forum website</a>.</p><p><a rel="payment" href="https://www.mobeyforum.org/join/">Support the show</a></p><p><a href='https://mobeyforum.org/'>mobeyforum.org<br/></a><a href='https://www.linkedin.com/company/mobeyforum/'>LinkedIn</a><br/><a href='https://www.youtube.com/@MobeyForum'>Youtube</a></p>