The Subtle Art of Not Yelling

Landon Poburan is a writer, podcaster & marketing consultant, leading the minimalist marketing movement. He writes about business, mindset & neurodiversity on substack and has generated over 25 million in revenue for his clients.

In our conversation, Landon dispels the myth of quick success, stressing patience and long-term commitment. He shares insights on marketing funnels and strategies, emphasizing the importance of the offer and tailoring approaches to individuals. We discuss the role of health and fitness in his life and the challenges of being an introvert in business.

My favorite thing about Landon, other than his deeply rooted wisdom in the marketing space, is his energy. He has a calm and grounded presence that we love here on the Subtle Art of Not Yelling pod. His perspective on funnels, content, and all things marketing is a breath of fresh air.

We discuss:

• The dark side of marketing
• How to do authentic marketing that doesn’t feel like “marketing”
• The positives of overthinking
• Evolving expectations
• Simplifying funnels
• Modern day sales
• Online advertising
• Habits, routine, consistency
• Failure

Connect with Landon: https://beacons.ai/landonpoburan

Keywords

Community connection, business growth, personal growth, deep connections, marketing strategist, paid advertising, mindset, overthinking, perfectionism, consistency, curiosity, focus, patience, marketing funnels, offers, health and fitness, introvert, writing.

Chapters

11:59 Authenticity and Connection in Business

14:09 Challenges of Sales and Connection

27:36 Overthinking and Perfectionism

32:31 The Importance of Consistency and Focus

33:58 The Myth of Overnight Success

45:14 Finding the Right Marketing Funnel and Offer

55:21 The Significance of Health and Fitness

59:43 Challenges of Being an Introvert in the Business World

01:02:36 Future Plans: Writing and Creating a Community

This podcast is your weekly Creative Companion helping you master the inner game, finish what you start, ship your work, and build a brand without yelling; because it’s not the thunder that grows flowers, but the rain.

Support & Connect

Podcast website: ⁠https://subtleartofnotyelling.com

Why We Seek, Even When The Answer Is Right In Front of Us (and what to do instead).

Many of us are addiction to overcomplication. We subconsciously obsess over finding new answers to the same old problems. We’re addicted to guidance but suck at remembering what we’re taught.

Your brain has huge blind spots.

Information is addicting (especially today with all the “learn how to make every person stop scrolling” tactics out there). But information is worthless unless retained, organized, and integrated.

95%+ of info is worthless to you at the moment you’re consuming it, but it will make you feel like it’s the only thing that matters. This is why coaches and online programs can make millions selling the most obvious information ever.

We crave new information or information organized in a new way, or told to us by someone new.

Your brain is hackable and these people are great at hacking it to make money. But at the end of the day, it’s no ones fault but yours. We have to protect out attention and energy at all costs.

Ultimately, breaking free from the seeking cycle, like anything, requires a gradual shift in mindset and habits. By taking ownership of your actions and committing to consistent effort, you can move beyond the cycle of seeking and start making meaningful progress towards your goals.

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The Inner Brand (newsletter): Here’s a step by step process to break free from the seeking cycle and go from passive consumption to intentional engagement:

https://brandthrive.substack.com/p/why-we-seek-even-when-the-answer

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This podcast is your weekly Creative Companion helping you master the inner game, finish what you start, ship your work, and build a brand without yelling; because it’s not the thunder that grows flowers, but the rain.

Support & Connect

Podcast website: ⁠https://subtleartofnotyelling.com

Chris Taylor, Founder and CEO of Actionable.co, helps leadership and change consultants deepen client relationships by proving the impact of their programs.

He uses empirical evidence and stories to illustrate how, exactly, we measure ROI on corporate learning initiatives, and the systems to ensure every program creates lasting impact.

He’s personally consulted over 400 organizations across 6 countries, in almost any sector you can name. In addition to being a regular speaker for both public and private events, Chris has penned over 150 articles for dozens of publications, been quoted in The National Post, Toronto Star and Globe & Mail and hosted 90+ thought leader interviews for the iTunes #2 ranked business podcast, The  21st Century Workplace.

Established in 2008, Actionable helps impact-focused L&D professionals bring impact certainty to their corporate people development programs, through the Impact Design methodology, Habit Builder technology, and a global community of like minded peers.

We discuss:

• How to know if something actually works
• Being a forever student
• Why making money is easy
• How to create value
• Making things easier for yourself, your team, and your customers
• How to find the right ecosystems for you
• Discipline, consistency, setting boundaries
• Prioritizing your time like your life depends on it
• Personal development books
• Effort required for habit-building

Connect with Chris: actionable.co

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This podcast is your weekly Creative Companion helping you master the inner game, finish what you start, ship your work, and build a brand without yelling; because it’s not the thunder that grows flowers, but the rain.

--

Support & Connect

Podcast website: ⁠subtleartofnotyelling.com