JFDI with The Two Lauras - For Freelance Social Media Managers

If you believe that businesses won’t pay four-figures for social media management, we’re happy to tell you that you’re wrong. There’s plenty out there that are – it’s just that unfortunately, you’re not attracting them to you. So, what is it that you’re doing that’s attracting low-budget clients, and turning off the high-paying ones? What can you start doing to attract businesses that are willing to pay you over £1000 per month, every month? 

In this episode, we’re chatting about:

• Why social media management is a luxury, premium, exclusive, four-figures-per-month service
• How your messaging and low “starting from” price is turning clients away
• Why your positioning on social media needs to be spot on to attract clients
• The reason that relying on referrals is going to get you nowhere

It’s officially 2025 tomorrow! Have you thought about how you might make next year different to this one? No? Well, this episode’s clearly come at the right time for you!

In this special episode, you’re going to hear from us (as normal!) and also some other voices who are sharing what they’re going to start, stop and continue doing on social media in 2025. Hopefully this will give you lots of inspiration so that you can make next year your best one yet on whatever platforms you choose to be on!

In this episode, we’re chatting about:

• Threads, LinkedIn, Instagram, and other platforms too
• New content types to try
• Prioritising yourself and your business
• Remembering to share your offers and sell them!

So many times we go on social media because we want to feel something – happiness, excitement or feeling supported are some common ones. We’ve all known that feeling of finding a reel so funny we just have to send it to someone! So, how could you start incorporating emotional triggers into your own and your clients’ content, to help kickstart more engagement?

In this episode, we’re chatting about:

• What emotional triggers are (and what emotions count?)
• Which types of businesses will suit content that triggers emotions
• How to find out which emotions you should target for your audience
• Should you follow trends or give them a miss?

We love a good time saving tool – bonus points if it’s free! The one we’re talking about today is one that we use pretty much all day, every day, and if you aren’t using it, chances are you’re wasting a lot of time when carrying out work for your clients.

We don’t want to spoil the surprise as to which tool it is, so you’ll have to tune in now if you’re ready to take back some time and energy in your business!

In this episode, we’re chatting about:

• Why we love this tool and use it almost all day, every day!
• Our favourite features in this tool and we use them
• Ideas of how you can use this tool with your clients
• How we’re going to be integrating it into the toolkit

Social media has changed so much in the last few years, to the point that social media management is almost an entirely different role to what it used to be! That’s why in our opinion, we’re finally entering the era where it’s going to be seen as a premium, luxury service that commands a four figure price tag. What can you do then, if four figures is a world away from what you’re charging right now? Grab your headphones – and let’s start planning out what you need to do to get to that point in 2025.

In this episode, we’re chatting about:

• What we think social media management is going to look like in 2025
• How you can create a better client experience to win over your clients instantly
• Why you need to set clear expectations with your client right out of the gate
• How you can find clients who are ready to pay you four figures per month