Mesara talks about leading both marcomms roles at the 100-year-old cancer treatment center, which recently acquired Cancer Treatment Centers of America, thus extending its reach nationally to encompass 115,000 patients. She also talks about her long career in comms at pharma at Pfizer, Abbott and AbbVie and pharmacy retail at Walgreens Boots Alliance.

PRWeek Coffee Break

Haymarket Media

Coffee Break with Gulden Mesara, chief marketing and communications officer at City of Hope

JUN 1, 202215 MIN
PRWeek Coffee Break

Coffee Break with Gulden Mesara, chief marketing and communications officer at City of Hope

JUN 1, 202215 MIN

Description

Mesara talks about leading both marcomms roles at the 100-year-old cancer treatment center, which recently acquired Cancer Treatment Centers of America, thus extending its reach nationally to encompass 115,000 patients. She also talks about her long career in comms at pharma at Pfizer, Abbott and AbbVie and pharmacy retail at Walgreens Boots Alliance.