💌 Get your guide on storytelling for communicating change hereWhat if the resistance you’re facing… isn’t about the change itself, but how you’re communicating it?In this episode of RESONATE, I break down one of the most frustrating challenges leaders face: explaining a change clearly, logically, and convincingly - yet still getting pushback, silence, or slow execution.After working with hundreds of leaders across organisations like Nestlé, Nespresso, and IMD Business School, I’ve seen the same pattern again and again: smart, capable professionals unintentionally create resistance through the way they communicate.This episode introduces a powerful, research-backed framework—FORCE—that explains why people resist change and what you can do differently to finally get real buy-in.If you lead transformation, pitch ideas, or want your team to actually follow through—this episode will change how you communicate.In this episode, you’ll learn: The 5 hidden drivers of resistance (FORCE framework)  Why “more data and logic” often make resistance worse  The critical shift from convincing to de-risking How to reduce fear, overload, and skepticism in your messaging  A simple communication approach that increases commitment and execution Resources & Mentions: Daniel Kahneman — Thinking, Fast and Slow (loss aversion)  Simon Sinek — on comfort vs. uncertainty in change  Dr. George Kohlrieser — leadership & resistance to change Check out episodes featuring past guests: Dr. Jill Bolte Taylor, Dr. Stephen Porges, Sarah Baldwin, Megan Dalla Camina, Dr. Lucy Hone, Dan Millman, Bruce Lipton, Kristen Butler, and more!Music by: Flood (Instrumental) by RYYZN