Photography and Videography Workflows

Overview

Episodes

Details

Ready to enhance your photography workflow? Welcome to Workflows, a podcast by Imagen that transforms how photographers like you manage their business, making every minute count. Each episode offers advice on optimizing your photography workflows so you spend less time at the desk and more time behind the camera. It also tells real-life stories and shares innovative tools to optimize your operations, helping you maximize efficiency and creativity in your photography business. Join host Scott Wyden Kivowitz, who, despite challenges like dyslexia and color blindness, has mastered the art of efficient workflows to excel in the photography business, as well as building and leading one of the most popular global photography communities on Facebook – the Imagen Community. Through insights and conversations with photographers fro m various countries, backgrounds, and walks of life, discover how structured workflows can save time and alleviate stress in your professional and personal life. Get ready to overcome common industry hurdles and boost your photography business's profitability through effective strategies, innovative tools, tech, and automation. Join the Imagen Community to continue the conversation and connect with fellow photographers, share stories, and access unique resources tailored to the challenges of managing a photography business. Don't let workflow inefficiencies hold you back — tune in to Workflows for inspiration and guidance on crafting a thriving, productive photography business. For photographers who prefer creating stunning images to getting bogged down by business tasks, Workflows is your gateway to a smoother, more rewarding photography career. Join us today at workflowspodcast.com

Recent Episodes

MAY 15, 2025

From Set to Studio How to Rock Your Brand Photography Business with Erica + Jon Hayes

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Unlock the secrets to enhancing your photography business with top tips from Erica and Jon Hayes! Whether you’re trying to streamline your pre-production or fine-tune your pricing model, this episode of Workflows offers invaluable insights.

Erica + Jon are a husband and wife brand photography team that partner with brands to tell their unique Brand Image Story and create compelling imagery for marketing using their Plan • Style • Create™ method. Their work has been featured on billboards, utilized on storefront signs and published in magazine spreads across the country. Their success building a multi-6 figure brand photography company has inspired them towards helping educate others to achieve similar success in the brand photography space.

Join Scott Wyden Kivowitz as he chats with Erica and Jon Hayes, the dynamic duo transforming brand photography with their unique approaches to planning, execution, and pricing. Discover how they balance creativity and business acumen to deliver exceptional value to their clients.

"I think what we need to do is just get a fresh start and so it's like it, we can really just read each other, in that way, which I think is beneficial and should be the case with any second shooter you go on, is just to be able to communicate." - Erica Hayes

Resources

Why You Should Listen:

Learn innovative strategies to improve your brand photography planning and execution.
Discover how flexible pricing can tailor to diverse client needs.
Understand the balance between creativity and business in a successful partnership.
Hear real-world examples of optimizing photography for client success.
Gain insights into managing content creation and staying connected with your audience.

Ready to elevate your brand photography game? Tune in to this episode to gain insider knowledge from industry experts Erica and Jon Hayes, and discover how you can make meaningful changes to your workflow.

(00:00) - 60
(01:28) - Pre-Production and Planning Process
(01:52) - Client's Ideal Client and Brand Message
(02:54) - Challenges and Learning from Failures
(05:51) - Understanding Client Needs and Feedback
(11:49) - Dynamic Work Split Between Erica and Jon
(16:58) - Pricing Model and Custom Quotes
(21:34) - Understanding Value Add Services
(22:28) - The Importance of Image Licensing
(23:41) - Managing Additional Expenses
(24:08) - Building a Pricing System
(24:49) - Set Building and Location Sourcing
(28:22) - Content Creation Challenges
(34:16) - Future Goals and Podcast Plans
(36:58) - Outsourcing and Team Building
(39:15) - Conclusion and Resources

41 MIN

MAY 1, 2025

Adapting to Corporate Events & Lessons from a Former Wedding Photographer with Chip Dizárd

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In this episode of Workflows, Scott Wyden Kivowitz welcomes Chip Dizárd, an accomplished photographer known for his seamless transition from wedding to corporate photography, including exciting ventures like shooting at the White House.

Chip Dizárd is a photographer and serial entrepreneur who teaches creative entrepreneurs the secrets to growing their businesses. He teaches skills to thrive in business through educational videos, in-depth training, mentoring programs, consulting, and educating groups through public speaking. Chip has mastered social media marketing, positive engagement, and how to turn inquiries into life-long client relationships. He provides top-quality brand and headshot photography and audio/visual services to his corporate and non-profit clients. Chip is excited to help the developing, seasoned creatives take their business and brand to the next level.

Chip Dizárd shares his journey from wedding photographer to corporate and headshot specialist, his experiences photographing high-profile events, and his trusted strategies for managing an expanding portfolio using tools like Imagen and 17 Hats. Dive into insights on everything from efficient photography workflows to the importance of CRM in nurturing client relationships and boosting business efficiency.

"Being intentional about your work and relationships is key to growing as a photographer."

Resources

Why You Should Listen

Get inspired by Chip Dizárd's journey from weddings to corporate photography.
Learn how to effectively manage a photography business with CRMs.
Hear strategies for high-pressure photography environments.
Discover the power of AI in streamlining your photography workflow.
Understand the vital role of relationships and client communication in growing your business.

Tune in to the Workflows podcast and discover how Chip Dizárd leverages technology and relationships to enhance his photography business while offering practical advice for photographers seeking to optimize their workflows.

(00:00) - Chip Dizard
(00:32) - White House Photography Experience
(03:42) - Managing High Volume Shoots
(07:11) - Importance of CRM in Photography Business
(14:07) - Balancing Corporate and Wedding Photography
(15:37) - Struggles with Batch Emails
(21:18) - Time-Saving Tips for Photographers
(28:08) - Capturing Meaningful Moments

31 MIN

APR 16, 2025

Emotional High School Senior Photo & Video Sessions with Mary Vance

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Scott Wyden Kivowitz sits down with Mary Vance, a passionate photographer specializing in high school senior portraits, renowned for her comprehensive approach to inclusivity and storytelling.

Mary Vance is a lifestyle photographer and videographer who specializes in high school senior portraiture. Over the past decade, Mary Vance has earned a reputation for creating connections in single-subject images as well as crafting inclusive experiences for her senior clients, specifically for those who are neurodiverse or identify as a part of the LGBTQIA+ community. Mary merges her past life as a professional dancer with her ease of interaction with teenagers to create natural posing workflows to flatter all bodies. She also speaks Gen Z slang fluently. Mary has shared her approach to senior photography thru speaking engagements with WPPI, Imaging USA, Squarespace, the RangeFinder Lounge, The North City Studio, on podcasts, as a guest in masterminds, and at retreats. Her work and words have been seen in RangeFinder.com and Professional Photographer magazine. Mary Vance has been educating in one form or another for over 20 years.

Mary Vance opens up about her journey in high school senior photography, her seamless client booking process through Squarespace, and how she incorporates video alongside her photography work. By using Imagen to streamline her editing workflow, Mary highlights the benefits of integrating AI tools to save precious time during pivotal moments in life.

"I realized a long time ago, the more time that I can spend behind a camera, the more money that I'll make as opposed to behind a computer." - Mary Vance

Resources

Why You Should Listen:

Get exclusive insights from Mary Vance on integrating video with photography for compelling storytelling.
Discover efficient workflow strategies using AI to save time and increase profitability.
Learn how industry-leading tools like Squarespace, Imagen, and ShootProof can enhance your photography business.
Explore the importance of inclusivity and advocacy in senior portrait photography.
Find out how to effectively manage life’s unexpected challenges while running a successful photography business.

Don't miss out on this episode where Mary shares invaluable insights into her workflow, the power of video storytelling, and the role of AI in transforming her business.

(00:00) - 58
(01:38) - High School Senior Photography Approach
(03:43) - Booking Process and Client Management
(06:06) - Workflow Optimization with Squarespace
(14:31) - Editing Workflow and Imagen Integration
(18:54) - Hybrid Photography and Videography
(20:28) - Maximizing Profits with Hybrid Photography
(20:48) - Incorporating Video into Senior Sessions
(22:13) - Technical Aspects of Shooting Video
(28:07) - Outsourcing Video Editing
(29:20) - Challenges in Color Grading
(32:24) - The Role of AI in Photography and Video
(37:40) - Final Thoughts and Contact Information

40 MIN

APR 1, 2025

The Importance of Saying No and Prioritizing Your Schedule with Ben Lau

Join the Imagen Community on Facebook to continue the discussions between episodes.

In this episode Scott Wyden Kivowitz welcomes Ben Lau, an experienced photographer and multi-brand business owner. Ben shares the unique challenges and advantages of managing family, multiple wedding photography brands, and the integration of AI tools into his workflow.

Ben Lau is a New Jersey-based wedding photographer with over a decade of experience capturing love stories worldwide. Known for his vibrant and authentic storytelling, Ben combines his unique eye for candid moments with a laid-back approach, ensuring couples feel comfortable and natural on their special day. When he’s not behind the camera, Ben enjoys spending time with his family and exploring new culinary adventures. His dedication to his craft has made him a sought-after name in the wedding photography industry.

Gain valuable insights into balancing family life and business operations, effective time management, and the role of AI in photography. Learn how Ben utilizes his sales background to boost his photography business and the importance of maintaining a personal touch in a digital world.

"My focus is on sales and marketing to grow my three brands." - Ben Lau

Resources

Why You Should Listen:

Get real-life strategies for balancing family and a demanding photography business.
Discover the benefits of incorporating AI tools into your photography workflow.
Learn from Ben’s experience with effective sales techniques and client management.
Explore the possibilities of creative uses of AI beyond traditional applications.
Gain inspiration on maintaining authentic and engaging content in a digital world.

Don’t miss this episode filled with practical advice for photographers and business owners alike. Subscribe to Workflows and leave a review on your favorite podcast platform!

(00:00) - 57
(00:59) - Wedding Season Wrap-Up
(03:12) - Streamlining Workflow with Repeatable Processes
(09:30) - CRM and Tools for Business Efficiency
(12:31) - Balancing Work and Family Life
(16:53) - Challenges and Personal Growth
(21:36) - The Value of Imagen in Workflow
(22:56) - Proposal Photography Challenges
(24:52) - AI Tools in Photography
(29:49) - The Importance of Authentic Blogging
(38:16) - Final Thoughts and Resources

42 MIN

MAR 19, 2025

How to Sell More Wall Portraits with a Proven In-Person Strategy with Luci Dumas

Join the Imagen Community on Facebook to continue the discussions between episodes.

In this episode of The Workflows Photography Podcast, Scott Wyden Kivowitz sits down with Luci Dumas, renowned for her expertise in selling wall portraits and mentoring photographers.

Luci Dumas, an award-winning PPA Master Craftsman Photographer, has built a thriving photography career spanning over four decades. Known as the “baby whisperer” for her expertise in family and children’s portraits, Luci is also a master of selling wall portraits and albums to nearly every client. As the host of "The Profitable Photographer with Luci Dumas", she shares actionable strategies, business insights, and interviews with industry leaders to help photographers achieve success in a competitive market. Luci is passionate about coaching others to create their dream photography business.

Luci Dumas shares her step-by-step approach to transforming warm leads into valuable clients, focusing on relationship-building and trust. She discusses the importance of in-person consultations, setting client expectations, and guiding them through the decision-making process emotionally. Luci also offers insights into managing a photography business efficiently and adapting to digital tools.

"I believe in guiding clients to emotional connections with their photos, turning them into beautiful wall art they cherish." - Luci Dumas

Resources:

Why You Should Listen

Enhance your sales strategy with proven techniques from Luci Dumas.
Discover how to build trust and relationships to boost photography sales.
Learn effective workflow management, from initial contact to final sale.
Find out how to use emotional cues to help clients decide on wall art purchases.
Explore innovative strategies for marketing and client acquisition without relying heavily on social media.

If you’re eager to elevate your photography business and tap into new sales techniques, don’t miss out on this episode. Reach out to Luci for a complimentary session and explore the potential of creating your dream photography business.

(00:00) - Luci Dumas
(00:43) - Discussing Personal Workflows
(01:31) - Selling Wall Portraits: A Systematic Approach
(03:47) - Building Relationships with Clients
(05:43) - The Sales Process: From Consultation to Purchase
(19:31) - Client Workflow and Organization
(28:20) - Struggles with Delegation and Outsourcing
(39:05) - Conclusion and Special Offer

41 MIN