225: Donation Requests: Burden or Business Strategy?
FEB 28, 202628 MIN
225: Donation Requests: Burden or Business Strategy?
FEB 28, 202628 MIN
Description
How many donation requests have landed in your inbox lately? Today? This week? This month?
Silent auctions, raffles, gift baskets, event sponsorships - can you donate a gift card?
And if you're honest, how many of those people ACTUALLY buy from you?
It's easy to feel frustrated. One-sided. Used. Like people only remember you when they need something.
Because what if donation requests aren't charity decisions? What if they're marketing decisions?
In this episode, Candace shares how to stop resenting them and start leveraging them.
Listen to hear:
✅ Why donation requests feel SO draining
✅ How to attach lead generation to every donation
✅ The exact system Dante and Dory's built to track donations
✅ How to create an intentional donation strategy (not an emotional reaction to every request)
You know those businesses in your community that are everywhere? That's not an accident. That's a strategy. And you get to decide if you want to play that game - and how.
Transcript
Show Notes
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