Ad Yack: Season 5, Episode 3: Cameron Day
<p>Today on AdYack I talk to Cameron Day, Cameron is a brilliant creative director, brand strategist, and the malcontent scribe behind an awesome series of books called the Advertising Survival Guide trilogy, which delves into brand architecture, political landmines, and mentorship.</p><p>Cameron’s latest book, Stones & Sticks, is chock full of great advice for creatives at any level, and Cameron’s not afraid to tell the uncomfortable stories right alongside the inspiring ones. He also happens to be the son of Guy Day, one of the all-time agency greats and co-founder of global agency TBWA Chiat/Day.</p><p>Cameron will be coming to the Lehigh Valley on November 21st at Moravian University Foy Hall to share his wealth of knowledge and wisdom in person. Cameron has penned medal-attracting work for Land Rover, Microsoft, Shiner Beer, Diesel, Rolling Stone Magazine, and Wyoming Tourism, among others. Cameron and I yak it up on topics ranging from why he believes that good enough is not enough to the story of how Apple CEO Steve Jobs hated the original ‘Think Different’ campaign, to the great advice his father Guy gave him over the years as Cameron was growing up. And wait until you hear the story of the Shiner beer takeover at the South by Southwest festival in Austin, Texas, deliciously brilliant in every sense. This was an intensely authentic conversation because even though I’d never met Cameron, I felt like I had known him forever. That assessment made for an easy exchange between us in that neither had anything to prove, so we just had fun sharing insights and stories. Cameron is a much sought-after creative director and someone I think you’ll find entertaining, fascinating, and inspiring. Cam’s advertising pedigree runs deep, and I can tell that he’s still having fun helping brands grow in an ever-changing media landscape. Cameron’s father helped him navigate upper management, unruly CEOs, and the politics of the Fortune 500 boardroom. Cameron is committed to helping the next generation of creatives navigate the career minefield known as advertising.</p><p>@iamcameronday</p><p>#creativity #mentor #advertising #mediocrityrepellent</p><p>#stories #author #creativemind #books #branding</p>