AdYack
AdYack

AdYack

American Advertising Federation of the Greater Lehigh Valley

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The Official Podcast of the American Advertising Federation of the Greater Lehigh Valley. Our mission is to inspire creativity and enhance the professional development of the advertising and marketing communities where we live and work. I'm your host Bill Childs. And I'll talk with artists, designers, writers, directors, photographers, along with those who work in a creative capacity. Our aim here is to serve as a creative resource to help you stay informed, entertain, and above all, inspired.

Recent Episodes

Ad Yack: Season 6, Episode 6: Mary Lengle
APR 24, 2026
Ad Yack: Season 6, Episode 6: Mary Lengle
<p>Today on the podcast, I get to talk to someone whom I admire, because they were willing to pivot from a good career in publishing to one completely outside their comfort zone to build something meaningful.</p><p><strong>I’m talking about Mary Lengle</strong>. Early in her career, Mary worked at <strong>Rodale</strong>, where she built a reputation as a talented publicist promoting books for some remarkable people — from Denise Austin to Gary Player, LL Cool J, and Morgan Freeman.</p><p>She enjoyed the work and was building a successful career. But like many creative people, Mary had this quiet feeling inside her that she was meant for something more. Not just helping tell other people’s stories, but helping build something that connected with her own passions and purpose.</p><p>And for Mary, that passion had been there since childhood. She grew up around the game of golf, learning from her grandfather that golf isn’t just a sport — it’s a game that brings people together.</p><p>Eventually, that inner voice got louder. Mary realized that if she wanted to create the kind of life and work that truly resonated with her, she would have to take a leap. So, she made a bold decision: she left Rodale and partnered with PGA instructor <strong>Eric Cogorno</strong>.</p><p>What started as a shared belief in the power of the game has grown into something much bigger. Together they’ve built a global golf instruction platform, creating content and community for golfers all over the world.</p><p>I wrote about Mary in <em>my book </em> because her story captures something I believe deeply — that creativity often begins the moment you stop waiting for permission and start trusting that instinct that tells you there’s more out there.</p><p>Here is my AdYack with Mary Lengle</p>
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71 MIN
Ad Yack: Season 6, Episode 4: Brandon C. Lay
JAN 26, 2026
Ad Yack: Season 6, Episode 4: Brandon C. Lay
<p>Welcome back to <em>AdYack</em>, the podcast where we pull at the threads of creativity until something unravels. Today’s episode went deeper than I expected—in the best way possible.</p><p>I sat down with filmmaker Brandon C. Lay, whose new film ‘<em>Finger Laced Crown’</em> follows a spray-paint artist named Lemon Drop as she navigates both her creative passion and the high walls of the fine art world. The film officially dropped on streaming platforms— Prime Video, Fandango at Home, and Hoopla—on December 5th, 2025, after making the rounds through local premieres and landing a distribution deal with Buffalo 8. It’s already picking up recognition, including Best Foreign Feature at the Unrestricted View Film Festival.</p><p>In our conversation, Brandon opened up about the sacrifices artists make—the kind that don’t show up in behind-the-scenes footage. We got into his writing process, how he works with actors, the filmmakers who shaped him, and the movies that made him want to pick up a camera in the first place. He also dropped some advice for young filmmakers. Whether you’re making films or just trying to make <em>anything</em> that matters, you may want to listen to this one. </p><p>But what really stayed with me was the meaning behind <em>Finger Laced Crown</em>. It’s not just the name of the film—it was a revelation. One of those moments that lands softly but stays with you. And once you hear it, you’ll understand why.</p><p>Here’s my AdYack with Brandon C. Lay.</p><p> </p>
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69 MIN
Ad Yack: Season 6, Episode 3: Abriella Milazzo
DEC 19, 2025
Ad Yack: Season 6, Episode 3: Abriella Milazzo
<p>Welcome to AdYack—the podcast where we explore the messy, magical, and wildly misunderstood world of creativity, with people bold enough to actually live it.</p><p>Today, I sit down with Abriella Milazzo—she’s a yoga instructor, a holistic educator, an artist and an author of two books, whose work exists at the crossroads of movement, mindfulness, and imagination.</p><p>Here’s the thing about Abriella: she doesn’t just <em>practice</em> creativity—she <em>embodies</em> it. The way she teaches, the way she writes, the way she simply walks through the world—it all comes from a place of wonder. For her, creativity isn’t a light switch—it’s the foundation she builds her life on.</p><p>In this conversation, we get into:</p><ul><li>Why creativity is still so misunderstood—and why we box it in as “art” or “aesthetic.”</li><li>What it looks like to reclaim creativity as a raw human instinct, not just a polished professional skill.</li><li>How Abriella keeps her creative flow alive when life is messy, uncertain, or uninspired.</li><li>And yes—we even detoured into <em>Jonathan Livingston Seagull</em>, that strange little 1970s book that cracked me open in a completely unexpected way.</li></ul><p>At its heart, this episode is about remembering—remembering the creative pulse that’s always been inside you, even if you were told to bury it.</p><p>If you’ve ever thought creativity was something you lost, missed, or didn’t have permission to claim—this one’s for you. Because the truth is, creativity isn’t something you <em>find</em>. It’s something you finally decide to live.</p><p>Here’s my AdYack with Abriella Milazzo.</p>
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64 MIN
Ad Yack: Season 6, Episode 2: Theron Cook
OCT 17, 2025
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62 MIN