24. officehrs: How to Tell It's Time For A Rebrand

SEP 5, 202424 MIN
Not So CEO Talkshow

24. officehrs: How to Tell It's Time For A Rebrand

SEP 5, 202424 MIN

Description

<p>Ever feel like your brand just isn&#39;t hitting the mark anymore? In today’s officehrs segment, we tackle the signs that tell you it might be time for a brand refresh—or a complete overhaul. From declining sales and low social media engagement to messaging that’s all over the place, we cover the red flags that signal your brand is losing its spark. </p> <p>We also explore strategies for auditing your brand’s health, updating your identity, and reestablishing brand resonance to reconnect with your audience.</p> <p><strong>SIGN UP for our Making the Brand Audit, a FREE interactive workshop in which we&#39;ll break down your brand&#39;s strengths and weaknesses with a fun, gamified experience.</strong> Whether your brand is winning or needs a revamp this workshop will help you pinpoint what’s working and what needs a little TLC.</p> <p><br></p> <p><strong>Register for the Making the Brand Audit Workshop</strong></p> <p><a href="http://lu.ma/8o5y1354">lu.ma/8o5y1354</a></p> <p><br></p> <p><strong>In This Episode We Discuss:</strong></p> <ul> <li>Why brand resonance matters in today’s market.</li> <li>13 red flags that signal it’s time for a rebrand.</li> <li>How to audit your brand for alignment and relevance.</li> <li>Common pitfalls to avoid when rebranding.</li> </ul> <p><br></p> <p><strong>Chapters</strong> 0:00 Introduction</p> <p>2:35 The Importance of Brand Relevance</p> <p>4:16 Red Flags That Signal That It’s Time For a Rebrand</p> <p>14:46 IRL Examples of Successful Businesses That Rebranded</p> <p>15:38 A Guide on How to Approach a Rebrand</p> <p>18:50 Common Rebranding Pitfalls</p> <p><br></p> <p><strong>Get the Making the Brand Workbook </strong><a href="https://www.notsoceo.co/making-the-brand-workbook-bundle"><strong>HERE</strong></a><strong></strong></p> <p><strong>Book a 1:1 officehrs session with Brittany of Not So CEO </strong><a href="https://hello.dubsado.com/public/appointment-scheduler/64dbbec46e7934c5db31202e/schedule"><strong>HERE</strong></a><strong></strong></p> <p><strong>Subscribe to the Not So CEO newsletter The Paper </strong><a href="https://notsoceo.substack.com/"><strong>HERE</strong></a><strong></strong></p> <p><strong>Follow Not So CEO on </strong><a href="https://www.instagram.com/notsoceo/"><strong>Instagram</strong></a> and <a href="https://www.notion.so/4fd439215c884daab4ab7f54611ba578?pvs=21"><strong>Tiktok</strong></a></p>