In this inspiring episode of Logistics with Purpose®, presented by Vector Global Logistics in partnership with Supply Chain Now, hosts Enrique Alvarez and guest co-host Paul Courtney, President of Courtney Agencies, sit down with Rob Safrata—entrepreneur, CEO, and leader behind several purpose-driven companies including Novex Couriers and Fuse Power.Rob shares his journey from a young entrepreneur to a changemaker committed to building businesses that serve people, planet, and profit. Together, we explore how sustainability can be integrated into every layer of operations, why B Corp certification is such a powerful benchmark for ethical business, and how leadership rooted in purpose can spark meaningful transformation across logistics, delivery services, and beyond.You’ll hear insights on:How purpose-driven leadership fuels long-term successThe benefits—and challenges—of building sustainable companiesThe role of B Corp certification in validating ethical practicesHow technology is shaping the future of sustainabilityPractical advice for leaders who want to drive positive changeIf you’re passionate about sustainability, ethical business, or the future of logistics, this episode will leave you inspired and empowered to make an impact in your own sphere.Additional Links & Resources:Connect with Rob: https://www.linkedin.com/in/robertsafrata/Connect with Paul: https://www.linkedin.com/in/paul-courtney-81a20319/?originalSubdomain=caLearn more about Fuse Power: fusepower.comLearn more about Courtney Agencies: www.courtney.caBook: https://www.amazon.com.mx/War-Art-Through-Creative-Battles/dp/1936891026Impact Assesment B Corp Link: https://embedded-bia.bcorporation.net/Learn more about Logistics with Purpose®: https://supplychainnow.com/program/logistics-with-purposeLearn more about Vector Global Logistics: https://vectorgl.com/Subscribe to Logistics with Purpose: https://logistics-with-purpose.captivate.fm/listenThis episode was hosted by Enrique Alvarez and Paul Courtney. For additional information, please visit our dedicated episode page at: https://supplychainnow.com/how-purpose-driven-leadership-transform-logistics-sustainability-lwp143