From Yoga Teacher to €150M Market Cap: The Unlikely Founder Mindset Behind Smart Organic’s Rise
FEB 14, 202614 MIN
From Yoga Teacher to €150M Market Cap: The Unlikely Founder Mindset Behind Smart Organic’s Rise
FEB 14, 202614 MIN
Description
Most founders never succeed. So what do the top 10% actually do differently? In this episode, Kilian talks with Yani Dragov, founder of Smart Organic, about the mindset shifts, leadership mistakes, and counterintuitive practices that helped him build a nine-figure organic food business.Welcome to the Digital Transformers Podcast, hosted by founder, investor and podcast host Kilian Karrasch. On this podcast, you'll hear how to grow your businesses, make more money, and leave a legacy, and the many lessons learned by 8, 9 and 10-figure entrepreneurs.Kilian Karrasch’s socials: LinkedInYani Dragov’s socials: LinkedIn, Bettr Foods, LoveRawTimeline:01:53 How to Continuously Evolve as a Founder02:32 Key Lessons Learned Building a 150M€ Food Business03:47 The Importance of Delegation04:40 The Traits of Successful Founders06:54 Reinventing the Business Model07:46 Acquiring Distressed Brands08:53 The Importance of Branding10:39 Creating Products that Stand Out11:38 Starting Over: What Would Yani Do?12:52 Tactical Advice for Founders