<description>&lt;p&gt;The U.S. government's BTC stash grows from a 127k BTC seizure by the DOJ as “budget-neutral” acquisition plans stall. While Washington drags its feet, institutions keep stacking and the market shrugs off old coins moving. Josh Friedeman, Trey Sellers, and Jon Gordon break down Bitcoin’s so-called IPO moment, Square’s Lightning rollout, and Steak ’n Shake’s balance-sheet flex - signals of Bitcoin’s quiet advance from a seemingly "niche" interest to infrastructure.&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;KEY TAKEAWAYS&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;DOJ’s Bitcoin stash raises questions about USG's BTC approach: HODL or return?&lt;/li&gt;
&lt;li&gt;Old coins moving test market absorption - liquidity without collapse&lt;/li&gt;
&lt;li&gt;Square’s Lightning integration could orange-pill millions of merchants&lt;/li&gt;
&lt;li&gt;Steak ’n Shake’s reserve shows brand adoption turning real&lt;/li&gt;
&lt;li&gt;Fewer influencers, more builders - the network is maturing
&lt;strong&gt;CONNECT WITH JON&lt;/strong&gt;&lt;/li&gt;
&lt;li&gt;𝕏: &lt;a href="https://x.com/thebitcoinyogi"&gt;@thebitcoinyogi&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;Instagram: &lt;a href="https://instagram.com/jongordon9"&gt;@jongordon9&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;LinkedIn: &lt;a href="https://linkedin.com/in/jon-gordon-29942162/"&gt;Jon Gordon&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;Websites: &lt;a href="https://satoshihealth.com/"&gt;Satoshi Health&lt;/a&gt; | &lt;a href="https://soundhsa.com/"&gt;Sound HSA&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;strong&gt;CONNECT WITH TREY&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;𝕏: &lt;a href="https://x.com/ts_hodl"&gt;@ts_hodl&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;LinkedIn: &lt;a href="https://linkedin.com/in/treysellers/"&gt;Trey Sellers&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;Website: &lt;a href="http://treysellers.com"&gt;treysellers.com&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;Newsletter: &lt;a href="http://firebtc.substack.com"&gt;firebtc.substack.com&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;strong&gt;CONNECT WITH JOSH&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;𝕏: &lt;a href="https://x.com/joshuafriedeman"&gt;@joshuafriedeman&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;LinkedIn: &lt;a href="https://linkedin.com/in/joshuafriedeman"&gt;Josh Friedeman&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;strong&gt;SHOW PARTNERS&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Velas Commerce&lt;/strong&gt; — Build with Bitcoin. Build with Lightning. Velas creates high-performance websites, apps, and POS integrations purpose-built for Bitcoin commerce. → &lt;a href="https://velascommerce.com"&gt;https://velascommerce.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Strong Wealth&lt;/strong&gt; — Bitcoin-native wealth planning for business owners, HNWIs, and families transitioning generational assets. Smart estate strategy meets hard money principles. → &lt;a href="https://strongwealth.net"&gt;https://strongwealth.net&lt;/a&gt;&lt;/p&gt;</description>

The Bitcoin Playbook

Josh Friedeman

Inside Bitcoin’s IPO Moment: The Shift From OGs to Institutions

NOV 15, 202539 MIN
The Bitcoin Playbook

Inside Bitcoin’s IPO Moment: The Shift From OGs to Institutions

NOV 15, 202539 MIN

Description

<p>The U.S. government's BTC stash grows from a 127k BTC seizure by the DOJ as “budget-neutral” acquisition plans stall. While Washington drags its feet, institutions keep stacking and the market shrugs off old coins moving. Josh Friedeman, Trey Sellers, and Jon Gordon break down Bitcoin’s so-called IPO moment, Square’s Lightning rollout, and Steak ’n Shake’s balance-sheet flex - signals of Bitcoin’s quiet advance from a seemingly "niche" interest to infrastructure.</p> <p><strong>KEY TAKEAWAYS</strong></p> <ul> <li>DOJ’s Bitcoin stash raises questions about USG's BTC approach: HODL or return?</li> <li>Old coins moving test market absorption - liquidity without collapse</li> <li>Square’s Lightning integration could orange-pill millions of merchants</li> <li>Steak ’n Shake’s reserve shows brand adoption turning real</li> <li>Fewer influencers, more builders - the network is maturing <strong>CONNECT WITH JON</strong></li> <li>𝕏: <a href="https://x.com/thebitcoinyogi">@thebitcoinyogi</a></li> <li>Instagram: <a href="https://instagram.com/jongordon9">@jongordon9</a></li> <li>LinkedIn: <a href="https://linkedin.com/in/jon-gordon-29942162/">Jon Gordon</a></li> <li>Websites: <a href="https://satoshihealth.com/">Satoshi Health</a> | <a href="https://soundhsa.com/">Sound HSA</a></li> </ul> <p><strong>CONNECT WITH TREY</strong></p> <ul> <li>𝕏: <a href="https://x.com/ts_hodl">@ts_hodl</a></li> <li>LinkedIn: <a href="https://linkedin.com/in/treysellers/">Trey Sellers</a></li> <li>Website: <a href="http://treysellers.com">treysellers.com</a></li> <li>Newsletter: <a href="http://firebtc.substack.com">firebtc.substack.com</a></li> </ul> <p><strong>CONNECT WITH JOSH</strong></p> <ul> <li>𝕏: <a href="https://x.com/joshuafriedeman">@joshuafriedeman</a></li> <li>LinkedIn: <a href="https://linkedin.com/in/joshuafriedeman">Josh Friedeman</a></li> </ul> <p><strong>SHOW PARTNERS</strong></p> <p><strong>Velas Commerce</strong> — Build with Bitcoin. Build with Lightning. Velas creates high-performance websites, apps, and POS integrations purpose-built for Bitcoin commerce. → <a href="https://velascommerce.com">https://velascommerce.com</a></p> <p><strong>Strong Wealth</strong> — Bitcoin-native wealth planning for business owners, HNWIs, and families transitioning generational assets. Smart estate strategy meets hard money principles. → <a href="https://strongwealth.net">https://strongwealth.net</a></p>