Supermarketwala: Story of the man behind RELIANCE SMART BAZAAR Success | Damodar Mall

SEP 24, 202457 MIN
Something Bigger Talk Show

Supermarketwala: Story of the man behind RELIANCE SMART BAZAAR Success | Damodar Mall

SEP 24, 202457 MIN

Description

<p>Discover the inspiring story of Damodar Mall, the man behind the success of Reliance Smart Bazar. Supermarketwala shares the journey of how he transformed the grocery retail industry in India.</p> <p><br></p> <p>👇 About the Guest</p> <p>Damodar Mall is the Chief Executive Officer of the Grocery Retail Business at Reliance Retail.</p> <p><br></p> <p>An IIT-Bombay and IIM-Bangalore alumnus, Damodar worked in Sales and brand roles at Unilever prior to founding a retail venture that went on to become the DMart supermarket chain. He was then with Future Group in various leadership roles and was part of Kishore Biyani’s core team.</p> <p><br></p> <p>Damodar’s book SupermarketWala: Secrets to Wining Consumer India, provides business insights for shaping consumer business and modern retail, in India. His recently published second book Be a SupermarketWala is a business primer for supermarket entrepreneurs.</p> <p><br></p> <p>👇 Key Highlights</p> <p>✅ Embracing entrepreneurial spirit within a corporate setting</p> <p>- Initiating innovative projects outside of designated roles</p> <p>- Enjoying the entrepreneurial journey amidst corporate structure</p> <p><br></p> <p>✅ Seizing opportunities and scaling up smart Bazaar stores</p> <p>- A specialist&#39;s input led to the ambition of launching 200 stores in a year, creating a separate pipeline for growth.</p> <p>- The journey from the launch of the first Smart Bazaar store in 2016 to reaching the thousandth store in 2025 was described as an impressive accomplishment.</p> <p><br></p> <p>✅ Modernizing home consumption of coconut water</p> <p>- Identifying inefficiencies and efforts in obtaining and consuming coconut water</p> <p>- Plans to modernize packaging and create brand loyalty through form and feature changes</p> <p><br></p> <p>✅ Accelerate your plans and tap into the large domestic market in India</p> <p>- India&#39;s increasing purchasing power and desire for branded products present a lucrative opportunity for global players</p> <p>- Large corporations have flourished by upgrading and marketing hair oil products in the domestic market</p> <p><br></p> <p> ✅ Reliance focusing on consumption opportunities in India</p> <p>- Expanding through various channels like physical stores, e-commerce, quick Commerce, and outlet malls</p> <p>- Involvement in creating new brands and empowering mom and pop stores for a unique consumption mix</p> <p><br></p> <p>👇 Timestamps</p> <p>[00:00] Introduction</p> <p>[00:52] Entrepreneurial Journey : Damodar Mall</p> <p>[07:04] Successfully implemented changes in stores</p> <p>[09:24] Scaling up smart bazaar stores</p> <p>[14:33] Coconut water</p> <p>[17:09] Brands simplify the act of choosing for consumers</p> <p>[21:48] Culture &amp; Incomes.</p> <p>[24:19] Supermarkets vs Kirana Stores</p> <p>[29:02] Strawberries and Dry fruits</p> <p>[31:18] Key to business success in India</p> <p>[35:55] Tap into the large domestic market in India</p> <p>[38:28] Indian consumer behavior trends</p> <p>[43:26] Fusing Indian retail and digital access</p> <p>[45:57] Reliance focusing on consumption opportunities in India</p> <p>[50:40] Consumer behavior varies across different retail channels</p> <p>[53:02] Simplicity and customer connection</p> <p><br></p> <p>👇Connect with Damodar</p> <p>Linkedin: <a href="https://www.linkedin.com/in/damodarmall/" target="_blank" rel="noopener noreferer">https://www.linkedin.com/in/damodarmall/</a></p> <p>Instagram: <a href="https://www.instagram.com/supermarketwala_" target="_blank" rel="noopener noreferer">https://www.instagram.com/supermarketwala_</a></p> <p>Twitter: <a href="https://x.com/supermarketwala" target="_blank" rel="noopener noreferer">https://x.com/supermarketwala</a></p> <p><br></p> <p>👇 Connect with Rodrigo and Something Bigger</p> <p>Linkedin: <a href="https://www.linkedin.com/in/rodrigocanelas" target="_blank" rel="noopener noreferer">https://www.linkedin.com/in/rodrigocanelas</a> </p> <p>Instagram: <a href="https://www.instagram.com/rodrigocanelas" target="_blank" rel="noopener noreferer">https://www.instagram.com/rodrigocanelas</a> </p> <p>Tiktok: <a href="https://www.tiktok.com/@rodrigo_canelas " target="_blank" rel="noopener noreferer">https://www.tiktok.com/@rodrigo_canelas </a></p> <p>Web: <a href="https://www.somethingbigger.com" target="_blank" rel="noopener noreferer">https://www.somethingbigger.com</a></p> <p><br></p> <p>#damodarmall #smartbazaar #reliance #dmart #india #market #supermarketwala #success #ceo #grocery </p>