<description>&lt;p&gt;In this episode, Kyle Scott discusses the current state of newsletters, responding to Sam Parr's claims that the medium is dead and saturated. He argues that while some areas may be competitive, there are still ample opportunities in niche markets and local newsletters. He compares the newsletter space to blogging and podcasting and how those platforms took decades to reach normal people. He concludes by encouraging listeners to think about newsletters as owned audience, and not just a single format, comparing Beehiiv to Shopify.&lt;/p&gt;&lt;p&gt;Sam's posts:&lt;/p&gt;&lt;p&gt;https://x.com/thesamparr/status/1866565501012545597&lt;/p&gt;&lt;p&gt;https://x.com/thesamparr/status/1761433621447979122&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Chapters&lt;/p&gt;&lt;p&gt;00:00 The State of Newsletters: Are They Really Dead?&lt;/p&gt;&lt;p&gt;02:27 Understanding Market Saturation in Newsletters&lt;/p&gt;&lt;p&gt;13:41 Opportunities in Niche Newsletters&lt;/p&gt;&lt;p&gt;22:14 The Future of Newsletters and Owned Audiences&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.monetize.media/subscribe" rel="noopener noreferrer" target="_blank"&gt;&lt;strong&gt;Subscribe to the Monetize Media newsletter&lt;/strong&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Follow Kyle on X (&lt;/strong&gt;&lt;a href="https://x.com/KyleScottL" rel="noopener noreferrer" target="_blank"&gt;&lt;strong&gt;@KyleScottL&lt;/strong&gt;&lt;/a&gt;&lt;strong&gt;)&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Kyle's brands&lt;/p&gt;&lt;p&gt;&lt;a href="https://accessgmt.com/" rel="noopener noreferrer" target="_blank"&gt;AccessGMT.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.walkingtheboards.com/" rel="noopener noreferrer" target="_blank"&gt;WalkingTheBoards.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://tip.news/" rel="noopener noreferrer" target="_blank"&gt;Tip.News&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://onpattison.com/" rel="noopener noreferrer" target="_blank"&gt;OnPattison.com&lt;/a&gt;&lt;/p&gt;</description>

Monetize Media

Monetize Media

LOL Newsletters Aren't Dead

JAN 17, 202530 MIN
Monetize Media

LOL Newsletters Aren't Dead

JAN 17, 202530 MIN

Description

In this episode, Kyle Scott discusses the current state of newsletters, responding to Sam Parr's claims that the medium is dead and saturated. He argues that while some areas may be competitive, there are still ample opportunities in niche markets and local newsletters. He compares the newsletter space to blogging and podcasting and how those platforms took decades to reach normal people. He concludes by encouraging listeners to think about newsletters as owned audience, and not just a single format, comparing Beehiiv to Shopify.Sam's posts:https://x.com/thesamparr/status/1866565501012545597https://x.com/thesamparr/status/1761433621447979122Chapters00:00 The State of Newsletters: Are They Really Dead?02:27 Understanding Market Saturation in Newsletters13:41 Opportunities in Niche Newsletters22:14 The Future of Newsletters and Owned AudiencesSubscribe to the Monetize Media newsletterFollow Kyle on X (@KyleScottL)Kyle's brandsAccessGMT.comWalkingTheBoards.comTip.NewsOnPattison.com