Part 1: Get Strategic with Your Online Presence: What is a Content Creation System? (Ep #16)

OCT 26, 202230 MIN
Wedding Business Growth Coach Podcast

Part 1: Get Strategic with Your Online Presence: What is a Content Creation System? (Ep #16)

OCT 26, 202230 MIN

Description

<p>With so many hats to juggle as a wedding business owner, it can be very hard to make space in our busy schedules to create consistently high value content to attract and nurture our target wedding audience. </p><p>But with the right know how and processes in place in your business, you can follow a repeatable system that enables you to bulk create all of your monthly (or bi-monthly) social media, search engine &amp; community group posts, from from written website blog. </p><p>Want to know how? </p><p>Well over the next few podcast episodes, I will be taking you through the step by step theory and activities to make this happen in your wedding business! </p><p>Activity Questions: </p><p>For the wedding community you want to serve, write down the answers the following questions: </p><p>What is important to them regarding the environment, social background, particular traditions, the culture they are part of? </p><p>What type of career do they have? </p><p>What annual salary range do they sit in? </p><p>What are their family commitments? </p><p>How much free time do they have? </p><p>What are their hobbies and passions? </p><p>Who are they influenced by in regards to purchasing decisions? </p><p>What values do they have around spending money? </p><p>What existing knowledge will they have about your area of wedding expertise? </p><p>How do they use social media and what platforms are they most present on? </p><p>What are their pain points when it comes to planning their wedding? </p><p>What are non negotiables for them when planning their wedding? </p><p>Where will they go to validate you as a wedding supplier? Ie. Facebook/ Google My Business/ Google Search/ Wedding Directories/ Your Website/ Linked in/ Instagram/ Pinterest/ work of mouth/ etc. </p><p></p><p>The answers you write down to these questions will then help you endlessly with what sort of content to create to attract, nurture and close a wedding sale or booking.</p><p></p><p>Resources:</p><p>- Download your FREE Resource, <a href="https://www.weddingbusinessgrowthcoach.com/biz-resources.html">'Get Visible, Build Connection' Activity Pack</a> &amp; Bonus Template Schedule.</p><p>- Visit my Website<a href="https://www.weddingbusinessgrowthcoach.com"> https://www.weddingbusinessgrowthcoach.com</a></p><p>- Follow me on Instagram<a href="https://www.instagram.com/weddingbusinessgrowthcoach/"> @weddingbusinessgrowthcoach</a></p><p>- Follow me on Facebook<a href="https://www.facebook.com/search/top?q=wedding%20business%20growth%20coach"> Wedding Business Growth Coach</a></p><p>- Subscribe to my YouTube Channel<a href="https://www.youtube.com/channel/UCry5_dg2evscd9NZKKIGVzw"> Wedding Business Growth Coach</a></p>