<description>&lt;p&gt;In this episode of &lt;em&gt;The Dirt on Flowers&lt;/em&gt;, Lyndsay and Shannon deliver an energizing pep talk for flower farmers entering a new growing season. Drawing from their own six-figure farm experiences, they share five key reminders: stop comparing yourself to competitors and focus on your customers instead; embrace consistency as the foundation of long-term success; dream big and resist the urge to play small; invest wisely in essentials over trends; and build genuine connections with customers through authentic communication. Together, they inspire farmers to approach the season with confidence, clarity, and community.&lt;/p&gt;&lt;p&gt;Be in the know for &lt;a href="https://www.thedirtonflowers.com/dirtcon2027" rel="noopener noreferrer" target="_blank"&gt;DirtCon 2027&lt;/a&gt;&lt;/p&gt;&lt;p&gt;If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to &lt;a href="http://www.thedirtonflowers.com/membership" rel="noopener noreferrer" target="_blank"&gt;www.thedirtonflowers.com/membership&lt;/a&gt; to join now.&lt;/p&gt;&lt;p&gt;Did you love today's episode?&lt;/p&gt;&lt;ol&gt;&lt;li&gt;Take a screenshot and share it in your IG stories. Don't forget to tag &lt;a href="https://www.instagram.com/dirtonflowers/" rel="noopener noreferrer" target="_blank"&gt;@dirtonflowers&lt;/a&gt;!&lt;/li&gt;&lt;li&gt;Leave us a rating and review on Apple Podcasts!&lt;/li&gt;&lt;/ol&gt;&lt;br/&gt;&lt;p&gt;Head to &lt;a href="https://www.thedirtonflowers.com/" rel="noopener noreferrer" target="_blank"&gt;www.thedirtonflowers.com&lt;/a&gt; to sign up for our newsletter and become a Dirt on Flowers insider!&lt;/p&gt;&lt;p&gt;Want to learn more about your hosts? Follow us on Instagram!&lt;/p&gt;&lt;p&gt;Lyndsay &lt;a href="https://www.instagram.com/wildroot_flowerco/" rel="noopener noreferrer" target="_blank"&gt;@wildroot_flowerco&lt;/a&gt;&lt;/p&gt;&lt;h3&gt;Shannon &lt;a href="https://www.instagram.com/bloomhillfarm/" rel="noopener noreferrer" target="_blank"&gt;@bloomhillfarm&lt;/a&gt;&lt;/h3&gt;&lt;p&gt;&lt;/p&gt;</description>

The Dirt on Flowers

Shannon Allen and Lyndsay Biehl

EP 265: The Pre Season Pep Talk You Didn't know you Needed

APR 3, 202642 MIN
The Dirt on Flowers

EP 265: The Pre Season Pep Talk You Didn't know you Needed

APR 3, 202642 MIN

Description

In this episode of The Dirt on Flowers, Lyndsay and Shannon deliver an energizing pep talk for flower farmers entering a new growing season. Drawing from their own six-figure farm experiences, they share five key reminders: stop comparing yourself to competitors and focus on your customers instead; embrace consistency as the foundation of long-term success; dream big and resist the urge to play small; invest wisely in essentials over trends; and build genuine connections with customers through authentic communication. Together, they inspire farmers to approach the season with confidence, clarity, and community.Be in the know for DirtCon 2027If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.Did you love today's episode?Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm