The Podcast Superfriends

The Podcast Super Friends unpsck the intricacies of social media strategies for podcast promotion. They explore effective uses of platforms like LinkedIn, X (formerly Twitter), Blue Sky, and Threads, sharing various tips and anecdotes. The conversation highlights the importance of video clips and consistency in social media posting, despite some challenges posed by AI tools and changing algorithms. Johnny Podcasts shares a detailed weekly social media schedule for LinkedIn, emphasizing on the importance of medium-sized and short video clips. The discussion also touches on the potential of paid advertising versus organic social media efforts. The episode concludes with thoughts on leveraging AI tools for creating social media assets and the reliability issues encountered with these technologies. Check out more from the Superfriends below: Johnny Peterson - ⁠⁠⁠⁠Johnny Podcasts⁠⁠⁠⁠ ⁠⁠⁠⁠https://www.johnnypodcasts.com⁠⁠⁠⁠ Catherine O’Brien -⁠⁠⁠⁠ Branch Out Programs ⁠ ⁠⁠⁠⁠https://www.branchoutprograms.com/⁠⁠⁠⁠  Jon Gay: Jag in Detroit ⁠⁠⁠⁠https://www.jagindetroit.com⁠⁠⁠⁠ David Yas: Pod 617 -⁠⁠⁠⁠ The Boston Podcast Network⁠⁠⁠⁠ ⁠⁠⁠⁠https://www.pod617.com/⁠⁠⁠⁠ Matt Cundill - ⁠⁠⁠⁠The Sound Off Media Company⁠⁠⁠⁠ ⁠⁠⁠⁠https://soundoff.network⁠⁠⁠⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices

The Podcast Superfriends discuss the recent AWS outage and its widespread impact on digital services and podcasting tools. The group shares personal experiences of how the outage disrupted their workflow, affecting platforms like Riverside, Descript, and Streamyard. They emphasize the importance of having backup strategies for podcast production, including maintaining multiple copies of recordings, using alternative recording methods like Google Meet, returning to the days of "double-enders" and having pre-recorded episodes ready. The conversation explores practical solutions for potential technical disasters, such as using external hard drives, cloud storage, and backup internet options like Starlink. They stress the value of being prepared with contingency plans, having episodes recorded in advance, and maintaining flexibility during unexpected technical challenges. Work With the Superfriends below: Johnny Peterson - ⁠⁠⁠⁠⁠Johnny Podcasts⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠https://www.johnnypodcasts.com⁠⁠⁠⁠⁠ Catherine O’Brien -⁠⁠⁠⁠⁠ Branch Out Programs ⁠⁠ ⁠⁠⁠⁠⁠https://www.branchoutprograms.com/⁠⁠⁠⁠⁠  Jon Gay: Jag in Detroit ⁠⁠⁠⁠⁠https://www.jagindetroit.com⁠⁠⁠⁠⁠ David Yas: Pod 617 -⁠⁠⁠⁠⁠ The Boston Podcast Network⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠https://www.pod617.com/⁠⁠⁠⁠⁠ Matt Cundill - ⁠⁠⁠⁠⁠The Sound Off Media Company⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠https://soundoff.network⁠⁠⁠⁠⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices

The Friends welcome Kendall Breitman on International Podcast Day. Kendall is Riverside's community lead, who announces the launch of chat-based editing, a new AI feature that allows users to make edits via text, enhancing video engagement. The feature, named "AI Co-Creator," and baptized as "Coco" unofficially, complements existing transcript and timeline editing. Breitman also discusses the importance of community feedback and the evolving nature of Riverside's tools, including live streaming capabilities and audio enhancements. The team also addresses the challenges of balancing creative work with AI tools and the importance of staying updated with platform features. Kendall is encouraging Riverside users to join the Facebook Community Group or the Riverside Community Hub. Chapters: (00:00:07) Intro & Host Roll Call (00:01:19) Guest: Kendall Breitman (Riverside) (00:01:31) Riverside’s Big Announcement (00:03:09) Podcast Movement & Competition (00:04:39) Origins of Chat-Based Editing (00:08:07) Naming the AI: “Coco” (00:08:56) Coco’s Early Journey (00:11:09) AI for Show Notes & Summaries (00:12:54) Advanced Editing with Coco (00:15:10) Magic Audio Features (00:20:27) Visual Enhancements & Feedback (00:23:09) Video Editing Tools (00:27:20) Browser Tips & Compatibility (00:31:12) Feature Rollouts & Adoption (00:34:21) Community Resources & Workshops (00:37:16) Repurposing Podcast Content (00:40:40) YouTube & Discoverability (00:43:14) Producer Link Feedback (00:47:37) Live Streaming on Riverside (00:55:00) Hosting on Riverside (00:56:53) Final Thoughts & Sign-Offs Check out more from the Superfriends below: Johnny Peterson - ⁠⁠⁠⁠Johnny Podcasts⁠⁠⁠⁠ ⁠⁠⁠⁠https://www.johnnypodcasts.com⁠⁠⁠⁠ Catherine O’Brien -⁠⁠⁠⁠ Branch Out Programs ⁠ ⁠⁠⁠⁠https://www.branchoutprograms.com/⁠⁠⁠⁠  Jon Gay: Jag in Detroit ⁠⁠⁠⁠https://www.jagindetroit.com⁠⁠⁠⁠ David Yas: Pod 617 -⁠⁠⁠⁠ The Boston Podcast Network⁠⁠⁠⁠ ⁠⁠⁠⁠https://www.pod617.com/⁠⁠⁠⁠ Matt Cundill - ⁠⁠⁠⁠The Sound Off Media Company⁠⁠⁠⁠ ⁠⁠⁠⁠https://soundoff.network⁠⁠⁠⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices

The Podcast Super Friends discussed Jag's experiences at Podcast Movement 2025. For most of this episode you will hear a takeaway from Jag followed by the group discussing and debating the issue at hand. We talked about Podcast Movement’s shift toward serving larger, corporate entities and its upcoming move to New York, raising concerns about the event’s accessibility and relevance for independent creators. The hosts debate the impact of this change, the corporatization of podcasting conferences, and suggested alternative events like Podfest for indie podcasters. Jag reminded us about the importance of optimizing podcasts for SEO and platform search, and the growing role of AI in podcast production. We also went in on social media and word-of-mouth for discoverability, the need for high-quality content, and the value of networking at conferences. The episode closes with practical tips for podcasters and plans to attend future industry events, emphasizing adaptability in the evolving podcast landscape. Chapters: (likely affected by Dynamic Audio Insertion) (00:00) – Intro & Host Intros (03:00) – Podcast Movement Recap (08:00) – Indie Creators vs. Corporates (14:30) – Podcast Movement in New York (19:30) – AI in Podcasting (23:30) – Exhibitors & Vendors (28:00) – First Impressions & Retention (38:00) – Reach: Video vs. Audio (48:00) – SEO & Search Optimization (54:00) – Discoverability & Social Media (59:00) – Final Thoughts & Events Check out more from the Superfriends below: Johnny Peterson - ⁠⁠⁠Johnny Podcasts⁠⁠⁠ ⁠⁠⁠https://www.johnnypodcasts.com⁠⁠⁠ Catherine O’Brien -⁠⁠⁠ Branch Out Programs  ⁠⁠⁠https://www.branchoutprograms.com/⁠⁠⁠  Jon Gay: Jag in Detroit ⁠⁠⁠https://www.jagindetroit.com⁠⁠⁠ David Yas: Pod 617 -⁠⁠⁠ The Boston Podcast Network⁠⁠⁠ ⁠⁠⁠https://www.pod617.com/⁠⁠⁠ Matt Cundill - ⁠⁠⁠The Sound Off Media Company⁠⁠⁠ ⁠⁠⁠https://soundoff.network⁠⁠⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices

A lively “Show and Tell” episode of Podcast Super Friends, five podcast producers from across North America—Catherine O’Brien, Johnny Podcasts, Matt Cundill, Jon Gay (Jag), and David Yas—gather to share their latest insights, tools, and strategies for podcasting success. The group kicks off with a roundtable on podcasting hardware, comparing microphones like the Shure SM7B and the RØDECaster Duo, and offering practical advice for both new and seasoned podcasters. The conversation shifts to the power of AI in podcast production, with detailed discussions on using ChatGPT and Descript for editing, show notes, and creative brainstorming. The hosts share their favorite AI-driven workflows, tips for interview prep, and the importance of human review in the editing process. Monetization is also on the agenda, as Matt explains how RedCircle’s programmatic ads can generate passive income, even for shows not hosted on their platform. Johnny and Jag had a few helpful plugins for those who want to go beyond Adobe Enhance. Check out: DXRevive Waves AQ Izotope RX11 Chapters (0:00) – Introduction & Host Roundtable (0:17) – Summer Podcasting & Rebranding Updates (3:07) – Podcast Microphone Show & Tell (5:19) – New Hardware Experiences (6:34) – Rodecaster Duo & Audio Equipment Deep Dive (14:40) – AI Tools for Podcasting: ChatGPT, Descript, and More (28:46) – Editing Workflows & AI-Driven Audio Cleanup (40:45) – Newsletters, Substack, and Beehive (53:46) – Monetization: RedCircle & Programmatic Ads (56:42) – Looking Ahead: Hopes for the Rest of the Year (59:14) – Final Thoughts & Sign-Offs Check out more from the Superfriends below: Johnny Peterson - ⁠⁠⁠Johnny Podcasts⁠⁠⁠ ⁠⁠⁠https://www.johnnypodcasts.com⁠⁠⁠ Catherine O’Brien -⁠⁠⁠ Branch Out Programs ⁠⁠⁠ ⁠⁠⁠https://www.branchoutprograms.com/⁠⁠⁠  Jon Gay: Jag in Detroit ⁠⁠⁠https://www.jagindetroit.com⁠⁠⁠ David Yas: Pod 617 -⁠⁠⁠ The Boston Podcast Network⁠⁠⁠ ⁠⁠⁠https://www.pod617.com/⁠⁠⁠ Matt Cundill - ⁠⁠⁠The Sound Off Media Company⁠⁠⁠ ⁠⁠⁠https://soundoff.network⁠⁠⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices