The Exit Interview with Kim Rittberg

AI is everywhere—but how do you use it to create content that’s more human, more you, and not generic junk? In this episode, I (Kim Rittberg—award-winning marketer & former media exec) break down how to use ChatGPT and other AI tools to craft content that connects. You’ll learn my SAG Formula to filter and refine AI-generated ideas so they sound like you, reflect what you believe, and steer clear of sounding like every other post out there. 🎧 What you’ll get from this episode:A simple formula to review AI contentHow to train AI to learn your voice & toneWhy personal experience makes your content popHow to turn AI scripts into authentic videosTools and tips to level up your ideation process 🕒 Timestamps 00:01 – AI is everywhere, but how can you make it sound more natural and human?00:41 – Use AI to highlight your human intelligence and create real connection.01:34 – How to prompt ChatGPT effectively: start by telling it who you are.02:18 – Set your tone: professional, breezy, and avoid puns if that’s not your style.02:42 – Feed AI your personal content (website, social media, etc.) so it learns your voice.03:26 – Introducing the SAG formula:04:13 – Review and select AI-generated content ideas that feel right to you.04:57 – Ask AI to write scripts—but always revise with your human touch.05:31 – Add personal stories and experience to make content more authentic and trustworthy.06:10 – How to prepare your video script: use a teleprompter or sticky notes.06:28 – AI can help when you’re burned out—but don’t forget the human element.06:55 – Call to action: What AI tools do you use? Drop a comment and share!07:13 – Connect with Kim: follow on Instagram, LinkedIn, listen to her podcast, and grab the free guide. 🔗 LINKS: 🎁 FREE DOWNLOAD: The Truth About Impostor Syndrome No One Tells You – Click here 📱 Follow host Kim Rittberg on Instagram: https://www.instagram.com/kimrittberg ▶️ Subscribe to Kim’s YouTube Channel to make better videos that convert: http://youtube.com/@kimrittbergcontent 🎧 Listen to more episodes of The Exit Interview Podcast: https://link.chtbl.com/8M8_nMAF 🌐 Visit Kim’s website for free resources and coaching programs: https://www.kimrittberg.com See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode, we talk with Kelly Byrnes, founder of Voyage Consulting Group (VCG) and a globally recognized leadership advisor. With publications in Harvard Business Review, Forbes, and the Wall Street Journal, Kelly brings a refreshing, grounded perspective on what leadership should look like in 2025 and beyond.  You will learn: Why “culture surveys” fail and what companies should measure insteadThe four pillars of a healthy organization: Purpose, Principles, People, PerformanceThe #1 mistake leaders make with hybrid work How the Mirror Test can transform self-awareness and leadership presenceWhy authenticity beats imitation — and how leaders can show up as themselvesHow to build an AI strategy that aligns with your valuesWhat inspired Kelly’s new book: The Basics of GenAI GUEST LINKS:LinkedIn (Personal): https://www.linkedin.com/in/kellytylerbyrnesLinkedIn (Company): https://www.linkedin.com/company/voyage-consulting-groupInstagram: https://www.instagram.com/kellytylerbyrnesWebsite: http://www.voyagecg.com FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click here  Follow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that Convert  Please spread the word to your friends and leave us a rating and review on Apple Podcasts! See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

“The goal is to have a good vibe.” This week we have, Melissa Rosenfield, the dynamic founder of IFP Communications and former "Director of Vibe" at Viceroy Hotel Group. Our conversation delved into Melissa's remarkable journey of being in debt to running a 7-figure company in 18 months and her path from the corporate world to the exhilarating—and sometimes daunting—realm of entrepreneurship. The turnaround includes winning an award of the “Best Places to Work” by PR Week. Melissa shares her challenges, such as managing through the COVID-19 pandemic, which led her to restructure her business with the help of a consultant. The result? A lean, loyal and resilient team. In this episode you will learn:How to make a buzz-worthy event - 10:47How Melissa went from debt to 7-figures - 15:16How to focus on growth by prioritizing a healthy environment - 21:41How to define ROI by your goals: brand awareness, sales, or market entry - 30:28How to value your relationships and friendships in business - 35:23Her advice to others - 41:27- Get On Camera with Kim’s brand new 7-Day On-Camera Challenge  -FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click here  -Follow host Kim Rittberg on Instagram See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

AI is everywhere—but how do you use it to create content that’s more human, more you, and not generic junk? In this episode, I (Kim Rittberg—award-winning marketer & former media exec) break down how to use ChatGPT and other AI tools to craft content that connects. You’ll learn my SAG Formula to filter and refine AI-generated ideas so they sound like you, reflect what you believe, and steer clear of sounding like every other post out there. 🎧 What you’ll get from this episode:A simple formula to review AI contentHow to train AI to learn your voice & toneWhy personal experience makes your content popHow to turn AI scripts into authentic videosTools and tips to level up your ideation process Kim Rittberg was a TV news producer for a decade and trained thousands of people to be calm, cool and collected for live TV interviews. She also launched the digital video unit for Us Weekly leading to its $100 million sale, and was a video marketing executive at Netflix & PopSugar. She ditched corporate once she found herself working in the hospital delivery room. She now runs an award-winning company that helps real estate agents & business owners grow their leads, income and credibility with video and podcast.  FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click here Follow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that Convert See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Award-winning marketer and media expert Kim Ritberg shares how to grab attention in the first 3 seconds of your video — the part that really matters! Whether you're a business owner, coach, or content creator, this guide to hooks and headlines will transform your videos and keep your audience engaged from the start. What you'll learn:What a hook is and why it's critical (00:01)How to make your video irresistible in the first 3 seconds (00:57)Visual and text-based hook strategies (01:28)AI tools to help you write better headlines (04:27)Why your hook should focus on your audience — not everyone (05:36)Easy visual hooks you can use today (06:32)Real-life examples using props and movement (09:03)Kim also shares simple, budget-friendly tips to level up your video content — no big crew needed. Kim Rittberg was a TV news producer for a decade and trained thousands of people to be calm, cool and collected for live TV interviews. She also launched the digital video unit for Us Weekly leading to its $100 million sale, and was a video marketing executive at Netflix & PopSugar. She ditched corporate once she found herself working in the hospital delivery room. She now runs an award-winning company that helps real estate agents & business owners grow their leads, income and credibility with video and podcast.  FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click here Follow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that Convert See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.