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Feeling drained from creating content for every single platform? In this episode, I’m sharing how I simplified my process by turning one “source” piece into multiple pieces of content that work across platforms like podcasts, YouTube, email, and social media. You’ll learn my behind-the-scenes workflow, mindset shifts around repurposing, and how I use AI tools like Claude to ethically reformat my own words without losing my voice. By the end, you’ll have a simple plan to repurpose your content with ease, save time, and serve your audience better everywhere you show up.
02:00 - What “source content” is, and how to choose yours
04:47 - The mindset shift: repurposing isn’t repetitive, it’s accessible
07:10 - My step-by-step workflow for repurposing content
10:32 - Using AI ethically to turn one piece of content into many
12:36 – Action steps: start small and add one new platform at a time
14:25 - Which AI tools I recommend using to repurpose your content
Links & Resources:
Show Notes: https://kristendoyle.co/episode167
Check out my Everything Page at https://kristendoyle.co/everything
