The K9PT Academy Podcast: Business lessons for canine rehab therapists

Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! 

As we continue preparing for 2026, today’s episode dives into one of the most overlooked—and most powerful—skills a rehabpreneur can develop: finding the unasked question.
Because too often we stay stuck, overwhelmed, or spinning our wheels not because we don’t have answers… but because we’re asking the wrong questions.

In this episode, we explore how to use Thinking Time, strategic reflection, and better question-framing to unlock clarity, reduce overwhelm, and move your business forward with confidence.

Listen to the full episode as we discuss:

🧠 Strategic Thinking Creates Space
Your biggest breakthroughs won’t happen in chaos—they happen during intentional Thinking Time, when you slow down enough to see patterns and opportunities.

🔍 Find the Real Problem
Most business owners stay stuck because they’re solving the wrong question, not the real issue beneath the surface.

⛏️ Reframe Statements into Questions
Replace “I’m not good at marketing” with “How might I learn X so I can achieve Y?”
This opens clarity, solutions, and accountability.

🚀 Unasked Questions Expand Possibilities
The right question doesn’t just simplify a challenge—it gives you multiple pathways forward and reveals smarter solutions.

💡 Problems Aren’t Bad—They’re Data
Every challenge is solvable once you uncover the true question, making you more adaptable and resilient as your business grows.

📈 Thinking Time Prevents the Hamster Wheel Trap
Without it, you’ll stay reactive, overwhelmed, and stagnant. With it, you can think ahead, plan better, and navigate 2026 strategically.

Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! 

As we continue the theme of planning ahead for 2026, today’s episode goes deeper—beyond goal setting—to explore what happens when things don’t go according to plan. Because let’s face it: no matter how well we plan, life and business will throw curveballs. What matters most isn’t the setback—it’s how we respond to it.

In this episode, I share personal stories of when my plans derailed, the lessons learned from rebuilding stronger, and how to develop the resilient mindset every rehabpreneur needs to thrive through uncertainty.

 Listen to the full episode as we discuss:

💪 Embrace the Rollercoaster
Success isn’t linear. Every entrepreneur experiences ups and downs, and your ability to adapt will define how far you go.

🔥 Fail Forward
See challenges as opportunities to grow, not reasons to quit. Life isn’t happening to you—it’s happening for you.

🧘‍♂️ Practice Self-Acceptance
Stop chasing external validation. True confidence comes from believing in yourself—not in what others think of you.

🧭 Choose an Active Mindset
You can’t control every event, but you can control your response. Taking ownership gives you power over your direction.

🫶 Detach Emotionally, Decide Logically
Don’t take things personally—whether it’s client pushback, team issues, or rejection. Stay grounded in your values and vision.

💭 Growth Requires Reflection
Mindset work is just as vital as marketing or systems. Without it, even the best strategy won’t create lasting success.

Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! 

When most canine rehab business owners think of marketing, they think of one thing — getting new clients. But the truth is, marketing plays a far deeper and more powerful role in your business than you might realize.

In this episode, I share five ways that marketing becomes the foundation of everything you do — from raising your prices to building a team that truly aligns with your mission. As the economy and veterinary industry continue to shift, understanding this will be the difference between a business that survives and one that thrives. Listen to the full episode as we discuss:

💰 Marketing Helps You Charge What You’re Worth
You can’t just raise prices and hope clients agree — you need a clear message that communicates your value and connects emotionally with pet owners’ pain points and goals.

💌 Marketing Nurtures Relationships, Not Just Leads
The goal of your first call isn’t just to book an eval — it’s to start a relationship. Use follow-up systems and automated email sequences to stay top-of-mind and build trust.

📅 Marketing Drives Better Client Commitment
Your message sets the tone for how long clients stay. Clear communication about your process, plan of care, and long-term outcomes reduces drop-offs and increases follow-through.

🏠 Marketing Attracts the Right Type of Clients
When your message highlights empowerment, education, and long-term results, you’ll naturally attract pet owners who value that — leading to better compliance and satisfaction.

👥 Marketing Helps You Recruit the Right Team
A strong brand and story not only attract clients but also like-minded staff who share your mission and values — creating a stronger culture and community impact.

Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! 

As we approach the end of the year, it’s easy to treat the last few months like the “final stretch” — to just survive and cross the finish line. But that mindset is exactly what causes so many business owners to start the next year already behind.

In this episode, I share lessons and strategies related to why it’s never too early to start planning for success in 2026. You’ll learn how to shift your focus from simply doing more to thinking better, by understanding the critical difference between tactical and strategic planning. Listen to the full episode as we discuss:

🧠 Strategic Planning = Thinking Time
Take time to reflect, analyze, and map out your goals. Look at your numbers, lessons, and opportunities to create a clear blueprint for 2026.

📅 Tactical Planning = Doing Time
Scheduling tasks and deadlines is important—but without a strategic foundation, you’ll stay busy without real progress.

🔍 Data Drives Direction
Use key metrics like sessions, leads, and revenue to make informed decisions instead of running your business on gut feelings.

🚀 Stop Treating December as the Finish Line
Most business owners coast through the end of the year. Instead, use this time to prepare, not recover, so you hit January ready to go.

🎯 Be Intentional, Not Reactionary
The goal isn’t to just work harder—it’s to work smarter, align your actions with your long-term vision, and build a business that moves forward with purpose

Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! 

As the twins start childcare and TheK9PT completed its 8th anniversary, I’ve been reflecting on how the days are long, but the years are short—both in parenthood and business. Eight years have passed since I left my job to start TheK9PT, and while some days felt endless and overwhelming, looking back it’s incredible to see how much growth and transformation came from those moments.

In this episode, I share lessons learned from both parenthood and entrepreneurship about slowing down, building resiliency, asking for help, and letting go of ego—so you can build a business that supports your life, not consumes it. Listen to the full episode as we discuss:

🐢 Slow Down to Speed Up
Growth isn’t about rushing through challenges—it’s about pausing, reflecting, and being intentional with your next move.

♟ Play Chess, Not Checkers
Strategic thinking wins in the long run. Every move in business creates a ripple effect, so think long-term instead of reacting short-term.

💪 Build Your Resiliency Muscle
Each setback or “no” you experience—whether from a client, a vet, or a team member—is an opportunity to expand your capacity and strengthen your courage.

👨‍👩‍👧‍👦 Ask for Help and Build Your Support System
You can’t do it all. Surround yourself with people who will lift you up, whether at home or in your business, and don’t hesitate to ask for help when you need it.

🧠 Let Go of Ego to Grow
True leadership means trusting others, delegating responsibility, and realizing that not everything needs to go through you. Growth requires humility as much as ambition.

🌱 Embrace the Journey
Both parenthood and business are filled with ups and downs, but it’s how we respond in the tough seasons that defines our success—and who we become in the process.