From Hype to Impact: What NAB 2025 Taught Us About AI in Video
MAY 26, 202519 MIN
From Hype to Impact: What NAB 2025 Taught Us About AI in Video
MAY 26, 202519 MIN
Description
In this kickoff episode of the revived Visionular Podcast, David Lea is joined by Zoe Liu and Krishna Rao to reflect on their experience at NAB 2025. From AI innovations to meaningful product conversations, the trio unpacks what made this year different—and why Visionular’s AI-driven compression and enhancement tools are gaining real traction.This isn’t just another recap. It’s a behind-the-scenes look at what’s really happening in the media and streaming space—from live sports to low-latency video to GPU-based encoding—and why "AI that works" is the future of our industry.Key Talking Points What stood out most at NAB 2025—quality over quantity in booth conversationsAI fatigue vs. AI validation: real-world adoption across production, delivery, and playbackWhy GPU encoding is real nowNew challenges (and surprising demand) in live sports streamingThe rising need for low-latency, edge-compatible, device-agnostic solutionsZoe Liu on 20 years of video quality work finally productizing into valueThe importance of small, lean, efficient AI models for video deliveryNAB as a validation platform for roadmap, feedback, and strategic directionAbout Visionular Visionular is an AI-driven video compression and streaming optimization company helping video platforms deliver higher-quality experiences at lower bitrates. With deep codec innovation and perceptual tuning, our tools are used across live sports, UGC platforms, RTC infrastructure, and PGC services.Learn more: https://visionular.ai/Follow us: Visionular on LinkedIn