<description>&lt;p&gt;How are policies killing todays fire service?&lt;/p&gt;&lt;p&gt;Whats more important... your guys family or department policy?&lt;/p&gt;&lt;p&gt;Why cant you hire enough people to fill your departments ranks?&lt;/p&gt;&lt;p&gt;Why does the whole service see a decline in staffing and retention?&lt;/p&gt;&lt;p&gt;Why is the civilian fire death toll increasing?&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&lt;a target="_blank" rel="noopener noreferrer nofollow" href="http://thirdalarmcowboys.com"&gt;thirdalarmcowboys.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a target="_blank" rel="noopener noreferrer nofollow" href="http://1stphorm.com/thirdalarmcowboys"&gt;1stphorm.com/thirdalarmcowboys&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;</description>

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#114 Policies are Killing the Service

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#113 Hope Is Not a Tactic

<description>&lt;p&gt;#112 Composure, Character, the Company Officer&lt;/p&gt;&lt;p&gt;&lt;a target="_blank" rel="noopener noreferrer nofollow" href="http://thirdalarmcowboys.com"&gt;thirdalarmcowboys.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Composure even in the hard times&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Firefighter Character Matters&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;How to set the expectations as a company officer&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Virtual TAC Lecture scheduled for Feb 20 2026&lt;/p&gt;&lt;p&gt;Book your seat today at &lt;a target="_blank" rel="noopener noreferrer nofollow" href="http://thirdalarmcowboys.com"&gt;thirdalarmcowboys.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&lt;a target="_blank" rel="noopener noreferrer nofollow" href="http://1stphorm.com/thirdalarmcowboys"&gt;1stphorm.com/thirdalarmcowboys&lt;/a&gt; (energy drinks)&lt;/p&gt;&lt;p&gt;&lt;a target="_blank" rel="noopener noreferrer nofollow" href="http://Paynemason.com/thirdalarmcowboys"&gt;Paynemason.com/thirdalarmcowboys&lt;/a&gt; (cigars)&lt;/p&gt;</description>

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#112 Composure, Character, the Company Officer

<description>&lt;p&gt;Order your LIFT and March Mayhem Exclusive shirts today-&lt;/p&gt;&lt;p&gt;&lt;a target="_blank" rel="noopener noreferrer nofollow" href="http://thirdalarmcowboys.com"&gt;thirdalarmcowboys.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Its time to piss everyone off! Firefighters have to do better!&lt;/p&gt;</description>

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#111 The Mirror

<description>&lt;p&gt;2026 is kicking off with a BANG! &lt;/p&gt;&lt;p&gt;What is the brand of a firefighter? &lt;/p&gt;&lt;p&gt;Why do we let people that will openly say they could never do our job tell us how to do our job?&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Order your firehouse fistfights shirts today!&lt;/p&gt;&lt;p&gt;thirdalarmcowboys.com&lt;/p&gt;</description>

2026 is kicking off with a BANG! What is the brand of a firefighter? Why do we let people that will openly say they could never do our job tell us how to do our job?Order your firehouse fistfights shirts today!thirdalarmcowboys.com

#110 Still Goin Up

Teaching what it takes to be a successful firefighter on and off the job. Having real life conversations about topics that most people refuse to talk about. 

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