<description>&lt;p&gt;Drop in for a listen to this conversation between VP of Social Media (The Motion Agency) Zachary Walker and host Melissa Moody - as they get candid about:  &lt;/p&gt;&lt;ul&gt;&lt;li&gt; Storytelling and how big brand stories still have relevance to companies of all sizes&lt;/li&gt;&lt;li&gt; Zach&amp;apos;s agency background and how his career evolved to rise to VP and focus on Social Media...&lt;/li&gt;&lt;li&gt; Lessons for content marketers going into 2025... (yes, we&amp;apos;re almost there!)&lt;/li&gt;&lt;li&gt; How to think about content from an integrated perspective (and not just integrated within marketing)&lt;/li&gt;&lt;li&gt; Zach&amp;apos;s marvelous mess: When a client tries to influence the influencers... things can get awkward. &lt;br/&gt;&lt;br/&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;Find more about what&amp;apos;s in the episode at: &lt;/p&gt;&lt;ul&gt;&lt;li&gt;Zachary on LinkedIn: &lt;a href="https://www.linkedin.com/in/walkzach/" class="linkified" target="_blank"&gt;https://www.linkedin.com/in/walkzach/&lt;/a&gt;&lt;/li&gt;&lt;li&gt;His website: &lt;a href="https://www.walkerzach.com/" class="linkified" target="_blank"&gt;https://www.walkerzach.com/&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Artist JC Rivera: &lt;a href="https://www.thebearchamp.com/jc-rivera" class="linkified" target="_blank"&gt;https://www.thebearchamp.com/jc-rivera&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;Learn more about Nut Tree: &lt;a href="https://nuttr.ee/" class="linkified" target="_blank"&gt;https://nuttr.ee/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a rel="payment" href="https://www.buzzsprout.com/2263836/support"&gt;Support the show&lt;/a&gt;&lt;/p&gt; &lt;br/&gt;&lt;br/&gt;This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit &lt;a href="https://2pizzamarketers.substack.com?utm_medium=podcast&amp;#38;utm_campaign=CTA_1"&gt;2pizzamarketers.substack.com&lt;/a&gt;</description>

2 Pizza Marketing

2 Pizza Marketing

Lessons for Social & Content Going into 2025 with Zachary Walker (The Motion Agency)

SEP 8, 202437 MIN
2 Pizza Marketing

Lessons for Social & Content Going into 2025 with Zachary Walker (The Motion Agency)

SEP 8, 202437 MIN

Description

<p>Drop in for a listen to this conversation between VP of Social Media (The Motion Agency) Zachary Walker and host Melissa Moody - as they get candid about:  </p><ul><li> Storytelling and how big brand stories still have relevance to companies of all sizes</li><li> Zach&apos;s agency background and how his career evolved to rise to VP and focus on Social Media...</li><li> Lessons for content marketers going into 2025... (yes, we&apos;re almost there!)</li><li> How to think about content from an integrated perspective (and not just integrated within marketing)</li><li> Zach&apos;s marvelous mess: When a client tries to influence the influencers... things can get awkward. <br/><br/></li></ul><p>Find more about what&apos;s in the episode at: </p><ul><li>Zachary on LinkedIn: <a href="https://www.linkedin.com/in/walkzach/" class="linkified" target="_blank">https://www.linkedin.com/in/walkzach/</a></li><li>His website: <a href="https://www.walkerzach.com/" class="linkified" target="_blank">https://www.walkerzach.com/</a></li><li>Artist JC Rivera: <a href="https://www.thebearchamp.com/jc-rivera" class="linkified" target="_blank">https://www.thebearchamp.com/jc-rivera</a></li></ul><p>Learn more about Nut Tree: <a href="https://nuttr.ee/" class="linkified" target="_blank">https://nuttr.ee/</a></p><p><a rel="payment" href="https://www.buzzsprout.com/2263836/support">Support the show</a></p> <br/><br/>This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit <a href="https://2pizzamarketers.substack.com?utm_medium=podcast&#38;utm_campaign=CTA_1">2pizzamarketers.substack.com</a>