Honest Marketing

Having a streamlined, scalable process isn’t just a nice-to-have; it’s essential to growth. Joining me in this episode is Taylor Wilson, CEO and founder of Creative Shizzle. Taylor’s journey has been anything but traditional—from working solo to scaling a team that tackles design needs on a subscription basis. She’s sharing her insights on moving away from the billable-hour model, building trust with clients, and creating efficient systems that make creative work both accessible and sustainable. Taylor’s approach offers a fresh perspective on serving smaller teams and startups that might not have big budgets but still need high-quality branding. Let’s jump into her story! Specifically, this episode highlights the following themes: Moving away from hourly billing in creative services Building systems that support scalable design work Tailoring agency services to fit small business budgets Link from this episode: Get to know more about Taylor Wilson: https://www.linkedin.com/in/tshank Learn more about Creative Shizzle: https://www.creativeshizzle.com Want to give your podcast the boost it needs to stay ahead of the competition? Check out honestpodcasts.com and take the first step toward achieving your podcasting goals! And if you have a guest in mind who you think would be a great fit for this show, drop me a line at [email protected].

Customer experiences can make or break a business. But, how can we modernize these experiences in an age of digital evolution and AI advancements? That's what we're discussing in today’s episode. Joining me is Alex Levin, Co-Founder & CEO of Regal.io, a company that's transforming how businesses connect with customers. We dive into how Regal.io helps brands switch from transactional call centers to personalized, AI-powered customer experiences. With over $3 billion in revenue generated and 60 million conversations facilitated, Alex shares his insights on using AI to trigger meaningful interactions, scale customer journeys, and create engagement at just the right moment. Be sure to tune into this episode to get a glimpse of what the future of customer interactions may look like. Specifically, this episode highlights the following themes: How AI and data can personalize customer journeys Why the contact center should be a revenue driver, not a cost center The shift from traditional call centers to AI-powered contact centers Link from this episode: Get to know more about Alex Levin: https://www.linkedin.com/in/alexlevin1 Learn more about Regal.io: https://www.regal.io Email Regal.io: [email protected] Want to give your podcast the boost it needs to stay ahead of the competition? Check out honestpodcasts.com and take the first step toward achieving your podcasting goals! And if you have a guest in mind who you think would be a great fit for this show, drop me a line at [email protected].

Hikari Senju: Using AI to Optimize Digital Marketing Campaigns There’s no denying it—AI is reshaping the way we think about digital marketing. If you’re curious about how to leverage this technology for better results, you’re in the right place. I’m thrilled to be joined by Hikari Senju, Founder and CEO of Omneky. Hikari’s been at the forefront of AI-driven marketing solutions and has some incredible insights to share. Throughout our conversation, Hikari highlights how crucial quality storytelling is in advertising. It’s not just about getting noticed—it’s about telling a story that resonates. He breaks down how AI can analyze these stories to pinpoint what really drives sales. Hikari also shares how his platform has helped companies see huge boosts in reach, leads, and ad recall, showing just how powerful this technology can be. This episode is an eye-opener for anyone trying to nail down their advertising strategies. Tune in now and get inspired by Hikari’s innovative approach to AI in marketing! Specifically, this episode highlights the following themes: The intersection of AI and advertising How Omneky uses AI to create personalized ads The impact of generative AI on digital marketing strategies Link from this episode: Get to know more about Hikari Senju: https://www.linkedin.com/in/hikari-senju-63780199 Learn more about Omneky: https://www.omneky.com Book a podcast interview: https://kitcaster.com/hikari-senju Want to give your podcast the boost it needs to stay ahead of the competition? Check out honestpodcasts.com and take the first step toward achieving your podcasting goals! And if you have a guest in mind who you think would be a great fit for this show, drop me a line at [email protected].

Ryan Estes: B2B Selling through Podcasts and Cold Email Is podcasting the hidden gem in B2B marketing that we've all been overlooking? Let's explore how the power of voice and targeted messaging make waves in this digital era. On our episode today, we are joined by Ryan Estes, co-founder of Kitcaster and Wildcast, two platforms that are redefining the podcasting industry. We explore the growing influence of podcast advertising, how cold emails can be a surprisingly effective marketing tool, and why it’s important to engage through multiple channels in B2B marketing. He also walks us through his own journey, highlighting the importance of pivoting business operations dependent on tools like Google and shifting to more reliable strategies, like retargeting through various platforms. Packed with actionable insights, this episode is perfect for anyone in the B2B space looking to fine-tune their marketing efforts. So, tune in and decipher these nuggets of wisdom tucked away in today's conversation. Specifically, this episode highlights the following themes: The power of strategic outbound strategies, including email and multi-channel outreach Challenges in cold outbound email marketing and strategies to overcome them Converting with podcasts, product descriptions, and giving attention to high-quality audiences Link from this episode: Get to know more about Ryan Estes:https://www.linkedin.com/in/estesryan Learn more about Wildcast: https://gowildcast.com Learn more about Kitcaster: https://kitcaster.com Want to give your podcast the boost it needs to stay ahead of the competition? Check out honestpodcasts.com and take the first step toward achieving your podcasting goals! And if you have a guest in mind who you think would be a great fit for this show, drop me a line at [email protected].

Owen Garitty: Upskilling Creatives in the Age of AI The world's changing and we're all scrambling to change with it, especially the creative industry. How can you stay relevant and provide more value to clients in an era dominated by disruptive technology, specifically AI? In the hot seat today is the dynamic Owen Garitty, Founder & Lead Creative at FPW Media. We throw light on everything from the impact of AI on creatives, how to increase deal flow, how to reach out to the right prospects, to understanding the importance of brand awareness. We also brainstorm on the need to correlate performance metrics with financial metrics and the challenge of justifying spend for brand awareness compared to sales-based campaigns. Don't miss out on this insightful conversation with Owen Garitty, and learn how your creative narrative can have a massive impact on your brand's journey. Specifically, this episode highlights the following themes: Impact and application of AI in the creative industry The role of brand awareness in a company's success Maintaining a responsible client acquisition growth rate Link from this episode: Get to know more about Owen Garitty: https://www.linkedin.com/in/owen-garitty-0237ba60 Connect with Owen Garitty: https://owengaritty.com Learn more about FPW Media: https://fpwmedia.com Want to give your podcast the boost it needs to stay ahead of the competition? Check out honestpodcasts.com and take the first step toward achieving your podcasting goals! And if you have a guest in mind who you think would be a great fit for this show, drop me a line at [email protected].