In this engaging podcast episode, Kim interviews Jenny Roth, an experienced copywriter with over four years in the business. Jenny shares her journey, expert insights into copywriting for female founders, and her passion for email marketing. She digs into the significance of email marketing, offering practical tips and strategies to create impactful email campaigns.

From pre-launch tactics to maintaining engagement and adding personalized touches like video and audio, Jenny provides invaluable advice for both beginners and seasoned entrepreneurs. She also discusses her rebranded podcast 'The Email Marketing Podcast', and reflects on business success and personal growth in the entrepreneurial journey. Tune in for a wealth of knowledge on elevating your email marketing game!

00:00 Introduction and Guest Welcome

01:08 Jenny Roth's Background and Journey into Copywriting

03:57 Diving into Email Marketing

07:29 Effective Email Strategies and Tips

15:44 Launching and Pre-Launch Strategies

20:19 Maintaining Consistency and Creativity in Emails

23:40 Podcasting and Personal Growth

Enjoy the conversation!

Episode Resources:

Check out the show notes for all the details HERE.

• Say hello to Jenny over on Instagram HERE.

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• Leave a review or rating on Apple or Spotify
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• Share a screenshot or key takeaway on your IG story and tag @mayandjamesco!

Check out all things audio over at May and James co.; website development, podcast launch support, templates, resources and more!

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Music created by Tape Machines - Ease with the Breeze and ES_A Mistake (instrumental Version) - Particle House