Your Guests Define Your Brand Now - Valerie Ferguson
In this episode, Valerie Ferguson shares why the guests experiencing your hotel now define your brand more than your marketing ever could. Drawing on nearly five decades at Hyatt, The Ritz-Carlton, Loews Hotels, and Disney, Valerie explains why online reviews have become the most important business driver in hospitality. A few more resources: If you're new to Hospitality Daily, start here. You can send me a message here with questions, comments, or guest suggestionsIf you want to get my...