The real difference between SEO and GEO, why ranking #1 on Google doesn't guarantee you'll show up in a single AI answer, what the research says about the gap between these 2 disciplines, and 5 steps to make sure your brand is visible in both.STUDY CITATIONSAggarwal, P., Murahari, V., Rajpurohit, T., Kalyan, A., Narasimhan, K., & Deshpande, A. (2024). GEO: Generative Engine Optimization. In KDD 2024, Proceedings of the 30th ACM SIGKDD Conference on Knowledge Discovery and Data Mining, Pages 5–16. Qwairy AI Citation Analysis (2026). Analysis of 118,000+ AI-generated answers across ChatGPT, Perplexity, Google AI Mode, and Claude. January–March 2026. Semrush (2025). We Studied the Impact of AI Search on SEO Traffic. SparkToro / Datos (2024). 2024 Zero-Click Search Study.  Please follow the Marketing Podcast in your podcast player and tell a fellow marketing friend about the MARKETING Podcast.CONNECT WITH USClaim Your Marketing EdgeA weekly email written by your host Brandon White that gives you an edge in your marketing.Over 20,100 subscribers--> https://edge.ck.page/bea5b3fda6SHOW INFORMATIONMARKETING Podcast Websitehttps://PodcastOnMarketing.comOTHER GREAT PODCASTS YOU'LL LOVE FROM THE BEST PODCASTS NETWORKPRODUCTIVITYProductivity and peak performance tips in under 5 minutes per episodehttps://podcasts.apple.com/us/podcast/productivity/id1694396715The EDGERanked in the top of the charts, 505 episodes, you get conversations worth listening. About business, technology, peak performance, health, sports, exploration, music, art, science, philosophy, love, and power.https://MyEdgePodacst.comBUSINESS PLAN PodcastEverything you need to know on how to write a business plan in 11 slides.https://businesspla...